Electric Wisteria#7B61FF
Soft Iris#AFA0FF
Deep Amethyst#5B3FD6
Lavender Mist#C9BEFF
Porcelain Lilac#E6E1FF
From idea to usable system

Create a strategic palette

ColorFly turns inspiration into a functional brand color system you can refine, test, and hand off.

01

Describe your direction

Start with your brand, audience, mood, or an inspiration image.

02

Shape the system

Refine colors, adjust practical roles, and move between palette versions.

03

Put color to work

Review contrast, preview real usage, and export a clear handoff.

Palette direction

Strategic Color Palette Generator

A light monochromatic purple system that feels precise, calm, and product-led for an AI palette builder. The range stays minimal and tech-forward while using subtle value shifts to separate brand, interface, and background roles without visual noise.

MonochromaticTechlight purplemonochromaticminimaltechy
strategic-color-palette-generator.com
Tech color direction

Strategic Color Palette Generator

A light monochromatic purple system that feels precise, calm, and product-led for an AI palette builder. The range stays minimal and tech-forward while using subtle value shifts to separate brand, interface, and background roles without visual noise.

Logo contrast guide

Logo color pairings

Each column shows a usable logo color on a palette background, with contrast checked for clarity.

Logo Ink Black #161320
on Soft Iris #AFA0FF

8.1:1 Excellent

Logo Pure White #FFFFFF
on Deep Amethyst #5B3FD6

6.7:1 Strong

Logo Ink Black #161320
on Pure White #FFFFFF

18.3:1 Excellent

Logo Ink Black #161320
on Porcelain Lilac #E6E1FF

14.4:1 Excellent
Motion gradient

Gradient background

Built from the main brand color and one generated shade, so the effect feels modern without leaving the palette.

Business card

Printed materials without guessing.

A neutral card system with the logo color, contact text, and a restrained palette accent.

Avery Stone Palette designer avery@example.com colorfly.design
Mobile website

The palette has to survive the small screen.

A mobile landing page preview with logo, navigation, headline, CTA, content card, and chart color usage.

Tech Strategic Color Palette Generator

These purple shades create a tight, recognizable system that feels modern and intelligent without relying on heavy saturation. The lighter values keep the brand airy, while the deeper violet anchors actions and headings for clear hierarchy.

Gradient type

Gradient on text

A cleaner way to use the brand color as a digital accent without turning the whole interface colorful.

Analytics system

Dashboards need more than one pretty color.

Numbers, pie charts, bars, stacked bars, and lines reveal whether the palette can support real product interfaces.

Revenue$84.2k+18.4%
Retention72%Stable
Signals8Monochromatic
Audience split
Monthly growth
Trend line

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Electric Wisteria #7B61FF
HeadlineUsed for main titles and key messages.Deep Amethyst #5B3FD6
LinkUsed for links and interactive text.Soft Iris #AFA0FF

Buttons

Primary Button
Contrast3.88:1Large text
BackgroundElectric Wisteria #7B61FF
TextFrosted White #F6F5FB
Secondary Button
Contrast2.08:1Low
BackgroundSoft Iris #AFA0FF
TextFrosted White #F6F5FB
Outlined Button
Contrast2.26:1Low
BorderSoft Iris #AFA0FF
TextSoft Iris #AFA0FF

Interface

TextDefault readable body text.Ink Black #161320
Bg LightLight page or section background.Pure White #FFFFFF
Bg DarkDark page or section background.Ink Black #161320
IconSmall interface icons and marks.Lavender Mist #C9BEFF
BorderCards, inputs, and component borders.Lavender Mist #C9BEFF
DividerSubtle separators between content.Porcelain Lilac #E6E1FF
OutlineFocus rings and emphasis outlines.Porcelain Lilac #E6E1FF
Who ColorFly is for

Built for real projects

ColorFly is an AI color palette generator for designers, freelancers, founders, and small teams who need more than a pretty set of swatches. It helps turn a brand idea into a strategic color system with clear roles, contrast checks, visual previews, and export-ready color values.

Brand identityCreate main colors, support colors, neutrals, and logo color pairings for a new visual direction.
Website designPreview buttons, links, backgrounds, text colors, dashboards, and mobile UI before committing to a palette.
Client handoffExport HEX, RGB, HSL, CMYK, CSS variables, JSON, and practical color guides for production work.
  • AI color strategy
  • Color roles
  • Accessibility contrast
  • Brand visualizer
  • Color palette export
A practical creative workspace

More than matching colors

Build a palette that can make real design decisions, not just sit nicely in a swatch row.

Strategic color roles

Assign colors to identity, buttons, text, surfaces, and supporting details.

Readable by design

Check important combinations before they become part of a real interface.

Manual and AI refinement

Tune an individual swatch or describe the change you want in plain language.

See the palette in context

Move beyond swatches with a practical website visualization.

Palette version history

Explore confidently and return to the direction that worked best.

Clear creative handoff

Export palette codes now and build toward complete strategy guidelines.

Print Color Values

CMYK values are calculated from HEX by default. Adjust them only when preparing print materials.

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

These purple shades create a tight, recognizable system that feels modern and intelligent without relying on heavy saturation. The lighter values keep the brand airy, while the deeper violet anchors actions and headings for clear hierarchy.

PrimaryElectric Wisteria

RolesLogo, Btn Primary Bg

A vivid but controlled purple that gives ColorFly a crisp, AI-native signature.

HEX#7B61FF
RGB123, 97, 255
HSL250, 100, 69
CMYK52, 62, 0, 0
SecondarySoft Iris

RolesLink, Btn Secondary Bg, Btn Outlined Border, Btn Outlined Text

A lighter companion tone that supports navigation and secondary actions without overpowering the system.

HEX#AFA0FF
RGB175, 160, 255
HSL249, 100, 81
CMYK31, 37, 0, 0
TertiaryDeep Amethyst

RolesHeadline

A deeper purple that adds structure and visual authority for headlines and key brand moments.

HEX#5B3FD6
RGB91, 63, 214
HSL251, 65, 54
CMYK57, 71, 0, 16

Support Colors

Subtle accent purples extend the main range and help separate interface surfaces while staying within the same visual family. They add functional flexibility for UI chrome and edge

Lavender Mist

RolesIcon, Border

A soft support purple that works well for icons and boundaries without drawing too much attention.

HEX#C9BEFF
RGB201, 190, 255
HSL250, 100, 87
CMYK21, 25, 0, 0
Porcelain Lilac

RolesDivider, Outline

A near-transparent lilac tint that keeps dividers and outlines gentle and minimal.

HEX#E6E1FF
RGB230, 225, 255
HSL250, 100, 94
CMYK10, 12, 0, 0

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

Pure White

RolesBg Light

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Frosted White

RolesBtn Primary Text, Btn Secondary Text

HEX#F6F5FB
RGB246, 245, 251
HSL250, 43, 97
CMYK2, 2, 0, 2
Ink Black

RolesBg Dark, Text

HEX#161320
RGB22, 19, 32
HSL254, 25, 10
CMYK31, 41, 0, 87

Export and Handoff

Copy palette values, role tokens, animated gradient snippets, and structured handoff data for websites, design systems, and client work.

Export logo in seconds

Click to copy and go to Logo Export on myLogo.review to export your logo files in seconds.

Use when: you want to send this palette into myLogo.review.
COLORFLY_PALETTE_V2
{
    "format": "colorfly_palette_v2",
    "source": "colorfly.design",
    "colors": [
        {
            "name": "Electric Wisteria",
            "hex": "#7B61FF",
            "role": "main",
            "cmyk": {
                "c": 52,
                "m": 62,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Soft Iris",
            "hex": "#AFA0FF",
            "role": "main",
            "cmyk": {
                "c": 31,
                "m": 37,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Deep Amethyst",
            "hex": "#5B3FD6",
            "role": "main",
            "cmyk": {
                "c": 57,
                "m": 71,
                "y": 0,
                "k": 16,
                "source": "colorfly"
            }
        },
        {
            "name": "Lavender Mist",
            "hex": "#C9BEFF",
            "role": "support",
            "cmyk": {
                "c": 21,
                "m": 25,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Porcelain Lilac",
            "hex": "#E6E1FF",
            "role": "support",
            "cmyk": {
                "c": 10,
                "m": 12,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Pure White",
            "hex": "#FFFFFF",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Frosted White",
            "hex": "#F6F5FB",
            "role": "neutral",
            "cmyk": {
                "c": 2,
                "m": 2,
                "y": 0,
                "k": 2,
                "source": "colorfly"
            }
        },
        {
            "name": "Ink Black",
            "hex": "#161320",
            "role": "neutral",
            "cmyk": {
                "c": 31,
                "m": 41,
                "y": 0,
                "k": 87,
                "source": "colorfly"
            }
        }
    ]
}
END_COLORFLY_PALETTE

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-electric-wisteria: #7B61FF;
  --color-soft-iris: #AFA0FF;
  --color-deep-amethyst: #5B3FD6;
  --color-lavender-mist: #C9BEFF;
  --color-porcelain-lilac: #E6E1FF;
  --color-pure-white: #FFFFFF;
  --color-frosted-white: #F6F5FB;
  --color-ink-black: #161320;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #7B61FF;
  --role-btn-primary-bg: #7B61FF;
  --role-link: #AFA0FF;
  --role-btn-secondary-bg: #AFA0FF;
  --role-btn-outlined-border: #AFA0FF;
  --role-btn-outlined-text: #AFA0FF;
  --role-headline: #5B3FD6;
  --role-icon: #C9BEFF;
  --role-border: #C9BEFF;
  --role-divider: #E6E1FF;
  --role-outline: #E6E1FF;
  --role-bg-light: #FFFFFF;
  --role-btn-primary-text: #F6F5FB;
  --role-btn-secondary-text: #F6F5FB;
  --role-bg-dark: #161320;
  --role-text: #161320;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "electric-wisteria": "#7B61FF",
    "soft-iris": "#AFA0FF",
    "deep-amethyst": "#5B3FD6",
    "lavender-mist": "#C9BEFF",
    "porcelain-lilac": "#E6E1FF",
    "pure-white": "#FFFFFF",
    "frosted-white": "#F6F5FB",
    "ink-black": "#161320"
}

Moving gradient background

Copy the animated radial gradient background from the visualizer, with this palette already applied.

Use when: you want the hero gradient effect.
<div class="colorfly-moving-gradient-bg">
  <span class="colorfly-gradient-spark" aria-hidden="true"></span>
  <div>
    <small>Motion gradient</small>
    <h2>Gradient background</h2>
    <p>A moving brand gradient built from your palette.</p>
  </div>
</div>

<style>
.colorfly-moving-gradient-bg {
  --gradient-anchor: #7B61FF;
  --gradient-partner: #B6A8FF;
  --gradient-accent: #C9BEFF;
  --gradient-text: #000000;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 340px;
  overflow: hidden;
  padding: 42px;
  color: var(--gradient-text);
  border-radius: 28px;
  background:
    radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%),
    radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%),
    linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor));
  background-size: 160% 160%, 180% 180%, 240% 240%;
  animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg > div {
  position: relative;
  z-index: 1;
  max-width: 640px;
  text-align: center;
}
.colorfly-moving-gradient-bg::before,
.colorfly-moving-gradient-bg::after,
.colorfly-gradient-spark {
  content: "";
  position: absolute;
  z-index: 0;
  aspect-ratio: 1;
  border-radius: 50%;
  pointer-events: none;
  mix-blend-mode: screen;
}
.colorfly-moving-gradient-bg::before {
  left: -10%;
  top: -18%;
  width: min(520px, 72%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%),
    radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%);
  opacity: .86;
  animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg::after {
  right: -12%;
  bottom: -24%;
  width: min(620px, 82%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%),
    radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%);
  opacity: .78;
  animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-spark {
  left: 42%;
  top: 44%;
  width: min(360px, 54%);
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%);
  opacity: .46;
  animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite;
}
@keyframes colorfly-gradient-bg {
  0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; }
  18% { background-position: 44% 88%, 58% 12%, 34% 22%; }
  39% { background-position: 86% 38%, 18% 74%, 86% 64%; }
  63% { background-position: 26% 16%, 84% 92%, 42% 100%; }
  82% { background-position: 68% 68%, 32% 30%, 100% 34%; }
}
@keyframes colorfly-gradient-orb-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  22% { transform: translate3d(78%, 22%, 0) scale(1.12); }
  47% { transform: translate3d(44%, 86%, 0) scale(.92); }
  72% { transform: translate3d(112%, 56%, 0) scale(1.2); }
}
@keyframes colorfly-gradient-orb-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); }
  19% { transform: translate3d(-48%, -18%, 0) scale(.9); }
  53% { transform: translate3d(-92%, -62%, 0) scale(1.14); }
  79% { transform: translate3d(-22%, -86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-spark {
  0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); }
  28% { transform: translate3d(52%, -34%, 0) scale(1.08); }
  58% { transform: translate3d(-44%, 38%, 0) scale(.96); }
  84% { transform: translate3d(20%, 28%, 0) scale(1.18); }
}
</style>

Moving gradient text

Copy the animated gradient text treatment from the visualizer, generated from the main and support colors.

Use when: you want gradient headline text.
<div class="colorfly-gradient-text-card">
  <small>Gradient type</small>
  <h2>Gradient on text</h2>
  <p>A moving text gradient built from your palette.</p>
</div>

<style>
.colorfly-gradient-text-card {
  --gradient-text-a: #7B61FF;
  --gradient-text-b: #625B8A;
  --gradient-text-c: #6D678A;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 310px;
  overflow: hidden;
  padding: 42px;
  text-align: center;
  border-radius: 28px;
  background:
    radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%),
    linear-gradient(135deg, #fff, #fbfbfd);
}
.colorfly-gradient-text-card::before,
.colorfly-gradient-text-card::after {
  content: "";
  position: absolute;
  pointer-events: none;
  border-radius: 50%;
  filter: blur(2px);
}
.colorfly-gradient-text-card::before {
  left: 9%;
  top: 15%;
  width: min(330px, 48%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%);
  animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite;
}
.colorfly-gradient-text-card::after {
  right: 7%;
  bottom: 6%;
  width: min(360px, 52%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%);
  animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-text-card small,
.colorfly-gradient-text-card p {
  position: relative;
  z-index: 1;
  color: #65616d;
}
.colorfly-gradient-text-card h2 {
  position: relative;
  z-index: 1;
  margin: 10px 0 12px;
  color: transparent;
  font-size: clamp(42px, 8vw, 96px);
  line-height: .92;
  background:
    radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%),
    radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%),
    linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a));
  background-size: 220% 220%, 240% 240%, 280% 100%;
  -webkit-background-clip: text;
  background-clip: text;
  animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite;
}
@keyframes colorfly-gradient-text-shift {
  0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; }
  27% { background-position: 78% 18%, 28% 82%, 42% 50%; }
  61% { background-position: 36% 92%, 86% 24%, 100% 50%; }
  84% { background-position: 92% 48%, 18% 40%, 58% 50%; }
}
@keyframes colorfly-gradient-text-glow-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(.92); }
  42% { transform: translate3d(80%, 32%, 0) scale(1.12); }
  72% { transform: translate3d(28%, 86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-text-glow-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  36% { transform: translate3d(-62%, -18%, 0) scale(.9); }
  76% { transform: translate3d(-36%, -78%, 0) scale(1.12); }
}
</style>
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