A warm, hospitality-led palette anchored by Airbnb’s signature coral red and softened by airy blush and sunset tones. The system feels welcoming and recognizable while staying usable across booking flows, calls to action, and lifestyle imagery.
A warm, hospitality-led palette anchored by Airbnb’s signature coral red and softened by airy blush and sunset tones. The system feels welcoming and recognizable while staying usable across booking flows, calls to action, and lifestyle imagery.
Explore the color systemColorFly checks the palette colors against each other and suggests the clearest logo/background combinations.
The main colors center on Airbnb’s exact signature coral and two closely related warm companions, creating a recognizable hospitality system with enough variation for hierarchy and storytelling. The palette stays cohesive and brand-forward,
Clear roles create a consistent brand experience.Assign existing palette colors to brand, typography, and interface roles.
A compact view of the brand, support, and neutral colors that make up this system.
The main colors center on Airbnb’s exact signature coral and two closely related warm companions, creating a recognizable hospitality system with enough variation for hierarchy and storytelling. The palette stays cohesive and brand-forward,
RolesLogo, Btn Primary Bg, Headline
The exact signature coral delivers immediate brand recognition and a friendly, energetic hospitality feel.
#FF5A5F255, 90, 95358, 100, 680, 65, 63, 0RolesLink, Btn Secondary Bg
A lighter coral step that keeps interactions warm while distinguishing secondary actions from the main brand mark.
#FF7A73255, 122, 1153, 100, 730, 52, 55, 0RolesBtn Outlined Border, Btn Outlined Text
A muted warm accent that supports outlines and subtle emphasis without competing with the primary coral.
#F4A39A244, 163, 1546, 80, 780, 33, 37, 4These accents extend the coral system with quiet warmth and a touch of depth, keeping the interface friendly while improving usability across states and content sections.
RolesIcon, Outline
Adds a sunlit mid-tone that works well for icons and soft framing without overpowering the primary coral.
#F28C6F242, 140, 11113, 83, 690, 42, 54, 5RolesBorder, Divider
Provides a slightly deeper warm separator for structure, staying visually subordinate to the main coral.
#D96B67217, 107, 1032, 60, 630, 51, 53, 15Utility colors for backgrounds, text, borders, and balance.
RolesBg Light
#FFFFFF255, 255, 2550, 0, 1000, 0, 0, 0#F7F5F2247, 245, 24236, 24, 960, 1, 2, 3RolesBg Dark, Text, Btn Primary Text, Btn Secondary Text
#1C1C1C28, 28, 280, 0, 110, 0, 0, 89Copy palette values for design systems, websites, and client handoff.
Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.
Use when: you need the actual colors.:root {
--color-airbnb-coral: #FF5A5F;
--color-sunrise-coral: #FF7A73;
--color-blush-terracotta: #F4A39A;
--color-apricot-accent: #F28C6F;
--color-clay-accent: #D96B67;
--color-pure-white: #FFFFFF;
--color-warm-mist: #F7F5F2;
--color-charcoal-ink: #1C1C1C;
}Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.
Use when: you need UI roles, not just swatches.:root {
--role-logo: #FF5A5F;
--role-btn-primary-bg: #FF5A5F;
--role-headline: #FF5A5F;
--role-link: #FF7A73;
--role-btn-secondary-bg: #FF7A73;
--role-btn-outlined-border: #F4A39A;
--role-btn-outlined-text: #F4A39A;
--role-icon: #F28C6F;
--role-outline: #F28C6F;
--role-border: #D96B67;
--role-divider: #D96B67;
--role-bg-light: #FFFFFF;
--role-bg-dark: #1C1C1C;
--role-text: #1C1C1C;
--role-btn-primary-text: #1C1C1C;
--role-btn-secondary-text: #1C1C1C;
}Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.
Use when: a developer or app needs data.{
"airbnb-coral": "#FF5A5F",
"sunrise-coral": "#FF7A73",
"blush-terracotta": "#F4A39A",
"apricot-accent": "#F28C6F",
"clay-accent": "#D96B67",
"pure-white": "#FFFFFF",
"warm-mist": "#F7F5F2",
"charcoal-ink": "#1C1C1C"
}