Salmon Orange#ff751f
Pastel Grey Azure#abcfe0
Dark Azure Navy#0c2636
Slate Blue#639dbd
Teal Blue#4a8ca1

Palette workspace

Palette direction

MedForward

This distinct color palette balances a deep azure navy with vibrant salmon orange and a soft pastel grey azure, creating a dynamic yet approachable identity that assures strong visual recognition and readability across digital touchpoints.

ComplementaryTechazurenavysalmon orangepastel grey
medforward.com
Tech color direction

MedForward

This distinct color palette balances a deep azure navy with vibrant salmon orange and a soft pastel grey azure, creating a dynamic yet approachable identity that assures strong visual recognition and readability across digital touchpoints.

Logo contrast guide

Logo color pairings

Each column shows a usable logo color on a palette background, with contrast checked for clarity.

Logo White #FFFFFF
on Dark Azure Navy #0C2636

15.6:1 Excellent

Logo Charcoal Navy #111B22
on Pastel Grey Azure #ABCFE0

10.6:1 Excellent

Logo Charcoal Navy #111B22
on Salmon Orange #FF751F

6.5:1 Strong

Logo Charcoal Navy #111B22
on White #FFFFFF

17.4:1 Excellent
Motion gradient

Gradient background

Built from the main brand color and one generated shade, so the effect feels modern without leaving the palette.

Business card

Printed materials without guessing.

A neutral card system with the logo color, contact text, and a restrained palette accent.

Avery Stone Palette designer avery@example.com colorfly.design
Mobile website

The palette has to survive the small screen.

A mobile landing page preview with logo, navigation, headline, CTA, content card, and chart color usage.

Tech MedForward

The main colors combine a dark azure navy, vibrant salmon orange, and soft pastel grey azure forming a split-complementary scheme that offers both contrast and harmony to establish a memorable brand presence.

Gradient type

Gradient on text

A cleaner way to use the brand color as a digital accent without turning the whole interface colorful.

Analytics system

Dashboards need more than one pretty color.

Numbers, pie charts, bars, stacked bars, and lines reveal whether the palette can support real product interfaces.

Revenue$84.2k+18.4%
Retention72%Stable
Signals8Complementary
Audience split
Monthly growth
Trend line
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