Charcoal#36454F
Olive#6B8E23
Sand#C2B280
Dark Brown#4B3B2B
Palette direction

Charcoal Olive Sand Color Palette

This palette uses robust earthy and metallic tones that reflect the solid, industrial nature of a stone crusher business, balanced with neutral tones for readability and usability across digital interfaces.

Split ComplementaryConstructionindustrialearthyrobuststone crusher
palette-preview.example
Construction color direction

Charcoal Olive Sand Color Palette

This palette uses robust earthy and metallic tones that reflect the solid, industrial nature of a stone crusher business, balanced with neutral tones for readability and usability across digital interfaces.

Explore the color system
Logo contrast guide

Logo color pairings

ColorFly checks the palette colors against each other and suggests the clearest logo/background combinations.

Logo White #FFFFFFon Charcoal #36454F9.9:1 Excellent
Logo Jet Black #1C1C1Con Sand #C2B2808.1:1 Excellent
Logo Jet Black #1C1C1Con White #FFFFFF17.0:1 Excellent
Icon color
BackgroundCharcoal#36454FTextWhite#FFFFFF
Primary Button9.90:1
AAA

Best for the main action users should notice first.

BackgroundOlive#6B8E23TextJet Black#1C1C1C
Secondary Button4.48:1
Large text

Useful for softer choices and secondary paths.

BackgroundWhite#FFFFFFTextCharcoal#36454F
Outlined Button9.90:1
AAA

Good for lower-emphasis actions on light surfaces.

BackgroundWhite#FFFFFFTextCharcoal#36454F
Text Button9.90:1
AAA

A quiet action for links, navigation, and inline decisions.

Palette composition7 colorsSplit Complementary color relationship
9:41Charcoal Olive Sand Color Palette Color role balance
Split Complementary system
60% DominantNeutrals

Backgrounds, large surfaces, whitespace, and reading comfort.

30% SecondarySupport colors

Sections, secondary UI, illustrations, and repeated brand moments.

10% AccentMain colors

High-attention moments like primary actions and memorable highlights.

CCharcoal Olive Sand Color PaletteConstruction brand direction ColorFly.design
Strategic palette preview
Why it works

A usable
color system.

The palette combines a strong Charcoal base with a supportive Olive and warm Sand, creating a recognizable and reliable industrial color system suitable for a stone crusher brand.

Clear roles create a consistent brand experience.

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Charcoal #36454F
HeadlineUsed for main titles and key messages.Charcoal #36454F
LinkUsed for links and interactive text.Charcoal #36454F

Buttons

Primary Button
BackgroundCharcoal #36454F
TextWhite #FFFFFF
Secondary Button
BackgroundOlive #6B8E23
TextJet Black #1C1C1C
Outlined Button
BackgroundCharcoal #36454F
TextCharcoal #36454F

Interface

TextDefault readable body text.Jet Black #1C1C1C
Bg LightLight page or section background.White #FFFFFF
Bg DarkDark page or section background.Beige #F5F5DC
IconSmall interface icons and marks.Dark Brown #4B3B2B
BorderCards, inputs, and component borders.Dark Brown #4B3B2B
DividerSubtle separators between content.Dark Brown #4B3B2B
OutlineFocus rings and emphasis outlines.Dark Brown #4B3B2B

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The palette combines a strong Charcoal base with a supportive Olive and warm Sand, creating a recognizable and reliable industrial color system suitable for a stone crusher brand.

PrimaryCharcoal

RolesLogo, Link, Btn Primary Bg, Btn Outlined Border, Btn Outlined Text, Headline

Charcoal conveys strength, durability, and industrial reliability essential for the stone crushing industry.

HEX#36454F
RGB54, 69, 79
HSL204, 19, 26
CMYK32, 13, 0, 69
SecondaryOlive

RolesBtn Secondary Bg

Olive adds an earthy, natural feel that balances the industrial coldness with grounded stability.

HEX#6B8E23
RGB107, 142, 35
HSL80, 60, 35
CMYK25, 0, 75, 44
TertiarySand

Sand brings warmth and approachability to the palette, softening the harsher tones while remaining muted enough to support the main colors.

HEX#C2B280
RGB194, 178, 128
HSL45, 35, 63
CMYK0, 8, 34, 24

Support Colors

Support colors extend the main palette with earthy, muted tones of dark brown and soft gray to complement and balance the industrial green and charcoal without overpowering them.

Dark Brown

RolesIcon, Border, Divider, Outline

Dark Brown adds depth and complements the Olive, providing a subdued and cohesive accent that reinforces the natural earthiness.

HEX#4B3B2B
RGB75, 59, 43
HSL30, 27, 23
CMYK0, 21, 43, 71

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

White

RolesBg Light, Btn Primary Text

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Beige

RolesBg Dark

HEX#F5F5DC
RGB245, 245, 220
HSL60, 56, 91
CMYK0, 0, 10, 4
Jet Black

RolesText, Btn Secondary Text

HEX#1C1C1C
RGB28, 28, 28
HSL0, 0, 11
CMYK0, 0, 0, 89

Export and Handoff

Copy palette values for design systems, websites, and client handoff. You can also copy this palette for Logo Export on myLogo.review, so your colors are ready there in one click.

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-charcoal: #36454F;
  --color-olive: #6B8E23;
  --color-sand: #C2B280;
  --color-dark-brown: #4B3B2B;
  --color-white: #FFFFFF;
  --color-beige: #F5F5DC;
  --color-jet-black: #1C1C1C;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #36454F;
  --role-link: #36454F;
  --role-btn-primary-bg: #36454F;
  --role-btn-outlined-border: #36454F;
  --role-btn-outlined-text: #36454F;
  --role-headline: #36454F;
  --role-btn-secondary-bg: #6B8E23;
  --role-icon: #4B3B2B;
  --role-border: #4B3B2B;
  --role-divider: #4B3B2B;
  --role-outline: #4B3B2B;
  --role-bg-light: #FFFFFF;
  --role-btn-primary-text: #FFFFFF;
  --role-bg-dark: #F5F5DC;
  --role-text: #1C1C1C;
  --role-btn-secondary-text: #1C1C1C;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "charcoal": "#36454F",
    "olive": "#6B8E23",
    "sand": "#C2B280",
    "dark-brown": "#4B3B2B",
    "white": "#FFFFFF",
    "beige": "#F5F5DC",
    "jet-black": "#1C1C1C"
}
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