Crimson#CB1C24
Maroon#800000
Charcoal Black#1A1A1A
Slate Gray#7A7A7A
Light Gray#BEBEBE
Palette direction

Crimson Black Red Color Palette

This palette draws from the vibrant and bold reds and blacks in the image, combining strong primary reds with deep blacks and muted grays for balance and readability. The primary reds portray energy and passion, while the blacks add sophistication and grounding. Accents of warm grays soften the intensity while maintaining a cohesive and recognizable brand system.

MonochromaticCreativecrimsonredblackgray
palette-preview.example
Creative color direction

Crimson Black Red Color Palette

This palette draws from the vibrant and bold reds and blacks in the image, combining strong primary reds with deep blacks and muted grays for balance and readability. The primary reds portray energy and passion, while the blacks add sophistication and grounding. Accents of warm grays soften the intensity while maintaining a cohesive and recognizable brand system.

Logo contrast guide

Logo color pairings

Each column shows a usable logo color on a palette background, with contrast checked for clarity.

Logo White #FFFFFF
on Charcoal Black #1A1A1A

17.4:1 Excellent

Logo White #FFFFFF
on Crimson #CB1C24

5.6:1 Strong

Logo Charcoal Black #1A1A1A
on White #FFFFFF

17.4:1 Excellent

Logo Charcoal Black #1A1A1A
on Light Gray #BEBEBE

9.4:1 Excellent
Motion gradient

Gradient background

Built from the main brand color and one generated shade, so the effect feels modern without leaving the palette.

Business card

Printed materials without guessing.

A neutral card system with the logo color, contact text, and a restrained palette accent.

Avery Stone Palette designer avery@example.com colorfly.design
Mobile website

The palette has to survive the small screen.

A mobile landing page preview with logo, navigation, headline, CTA, content card, and chart color usage.

Creative Crimson Black Red Color Palette

The main colors combine distinct vivid reds and deep black to reflect energy and strength, creating a memorable identity.

Gradient type

Gradient on text

A cleaner way to use the brand color as a digital accent without turning the whole interface colorful.

Analytics system

Dashboards need more than one pretty color.

Numbers, pie charts, bars, stacked bars, and lines reveal whether the palette can support real product interfaces.

Revenue$84.2k+18.4%
Retention72%Stable
Signals8Monochromatic
Audience split
Monthly growth
Trend line

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Crimson #CB1C24
HeadlineUsed for main titles and key messages.Maroon #800000
LinkUsed for links and interactive text.Crimson #CB1C24

Buttons

Primary Button
Contrast5.63:1AA
BackgroundCrimson #CB1C24
TextWhite #FFFFFF
Secondary Button
Contrast10.95:1AA
BackgroundMaroon #800000
TextWhite #FFFFFF
Outlined Button
Contrast1.00:1Low
BorderLight Gray #BEBEBE
TextLight Gray #BEBEBE

Interface

TextDefault readable body text.Dark Gray #2E2E2E
Bg LightLight page or section background.Light Gray #BEBEBE
Bg DarkDark page or section background.Charcoal Black #1A1A1A
IconSmall interface icons and marks.Slate Gray #7A7A7A
BorderCards, inputs, and component borders.Slate Gray #7A7A7A
DividerSubtle separators between content.Slate Gray #7A7A7A
OutlineFocus rings and emphasis outlines.Slate Gray #7A7A7A

Print Color Values

CMYK values are calculated from HEX by default. Adjust them only when preparing print materials.

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors combine distinct vivid reds and deep black to reflect energy and strength, creating a memorable identity.

PrimaryCrimson

RolesLogo, Btn Primary Bg, Link

Crimson adds energetic passion and boldness to the brand’s visual identity.

HEX#CB1C24
RGB203, 28, 36
HSL357, 76, 45
CMYK0, 86, 82, 20
SecondaryMaroon

RolesBtn Secondary Bg, Headline

Maroon offers a deeper tone of red to complement crimson, adding warmth and depth.

HEX#800000
RGB128, 0, 0
HSL0, 100, 25
CMYK0, 100, 100, 50
TertiaryCharcoal Black

RolesBg Dark

Charcoal Black provides grounding and excellent contrast for readability.

HEX#1A1A1A
RGB26, 26, 26
HSL0, 0, 10
CMYK0, 0, 0, 90

Support Colors

These accents extend the main reds and black with muted grays that stabilize and accentuate the palette without overpowering it.

Slate Gray

RolesIcon, Border, Divider, Outline

Slate Gray balances the palette by offering subtle contrast and clean lines.

HEX#7A7A7A
RGB122, 122, 122
HSL0, 0, 48
CMYK0, 0, 0, 52
Light Gray

RolesBg Light, Btn Outlined Border, Btn Outlined Text

Light Gray provides a soft near-neutral background and outlines that enhance clarity.

HEX#BEBEBE
RGB190, 190, 190
HSL0, 0, 75
CMYK0, 0, 0, 25

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

White

RolesBtn Primary Text, Btn Secondary Text

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Snow
HEX#F8F8F8
RGB248, 248, 248
HSL0, 0, 97
CMYK0, 0, 0, 3
Dark Gray

RolesText

HEX#2E2E2E
RGB46, 46, 46
HSL0, 0, 18
CMYK0, 0, 0, 82

Export and Handoff

Copy palette values, role tokens, animated gradient snippets, and structured handoff data for websites, design systems, and client work. You can also copy this palette for Logo Export on myLogo.review.

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-crimson: #CB1C24;
  --color-maroon: #800000;
  --color-charcoal-black: #1A1A1A;
  --color-slate-gray: #7A7A7A;
  --color-light-gray: #BEBEBE;
  --color-white: #FFFFFF;
  --color-snow: #F8F8F8;
  --color-dark-gray: #2E2E2E;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #CB1C24;
  --role-btn-primary-bg: #CB1C24;
  --role-link: #CB1C24;
  --role-btn-secondary-bg: #800000;
  --role-headline: #800000;
  --role-bg-dark: #1A1A1A;
  --role-icon: #7A7A7A;
  --role-border: #7A7A7A;
  --role-divider: #7A7A7A;
  --role-outline: #7A7A7A;
  --role-bg-light: #BEBEBE;
  --role-btn-outlined-border: #BEBEBE;
  --role-btn-outlined-text: #BEBEBE;
  --role-btn-primary-text: #FFFFFF;
  --role-btn-secondary-text: #FFFFFF;
  --role-text: #2E2E2E;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "crimson": "#CB1C24",
    "maroon": "#800000",
    "charcoal-black": "#1A1A1A",
    "slate-gray": "#7A7A7A",
    "light-gray": "#BEBEBE",
    "white": "#FFFFFF",
    "snow": "#F8F8F8",
    "dark-gray": "#2E2E2E"
}

Moving gradient background

Copy the animated radial gradient background from the visualizer, with this palette already applied.

Use when: you want the hero gradient effect.
<div class="colorfly-moving-gradient-bg">
  <span class="colorfly-gradient-spark" aria-hidden="true"></span>
  <div>
    <small>Motion gradient</small>
    <h2>Gradient background</h2>
    <p>A moving brand gradient built from your palette.</p>
  </div>
</div>

<style>
.colorfly-moving-gradient-bg {
  --gradient-anchor: #CB1C24;
  --gradient-partner: #E28287;
  --gradient-accent: #7A7A7A;
  --gradient-text: #000000;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 340px;
  overflow: hidden;
  padding: 42px;
  color: var(--gradient-text);
  border-radius: 28px;
  background:
    radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%),
    radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%),
    linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor));
  background-size: 160% 160%, 180% 180%, 240% 240%;
  animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg > div {
  position: relative;
  z-index: 1;
  max-width: 640px;
  text-align: center;
}
.colorfly-moving-gradient-bg::before,
.colorfly-moving-gradient-bg::after,
.colorfly-gradient-spark {
  content: "";
  position: absolute;
  z-index: 0;
  aspect-ratio: 1;
  border-radius: 50%;
  pointer-events: none;
  mix-blend-mode: screen;
}
.colorfly-moving-gradient-bg::before {
  left: -10%;
  top: -18%;
  width: min(520px, 72%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%),
    radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%);
  opacity: .86;
  animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg::after {
  right: -12%;
  bottom: -24%;
  width: min(620px, 82%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%),
    radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%);
  opacity: .78;
  animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-spark {
  left: 42%;
  top: 44%;
  width: min(360px, 54%);
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%);
  opacity: .46;
  animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite;
}
@keyframes colorfly-gradient-bg {
  0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; }
  18% { background-position: 44% 88%, 58% 12%, 34% 22%; }
  39% { background-position: 86% 38%, 18% 74%, 86% 64%; }
  63% { background-position: 26% 16%, 84% 92%, 42% 100%; }
  82% { background-position: 68% 68%, 32% 30%, 100% 34%; }
}
@keyframes colorfly-gradient-orb-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  22% { transform: translate3d(78%, 22%, 0) scale(1.12); }
  47% { transform: translate3d(44%, 86%, 0) scale(.92); }
  72% { transform: translate3d(112%, 56%, 0) scale(1.2); }
}
@keyframes colorfly-gradient-orb-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); }
  19% { transform: translate3d(-48%, -18%, 0) scale(.9); }
  53% { transform: translate3d(-92%, -62%, 0) scale(1.14); }
  79% { transform: translate3d(-22%, -86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-spark {
  0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); }
  28% { transform: translate3d(52%, -34%, 0) scale(1.08); }
  58% { transform: translate3d(-44%, 38%, 0) scale(.96); }
  84% { transform: translate3d(20%, 28%, 0) scale(1.18); }
}
</style>

Moving gradient text

Copy the animated gradient text treatment from the visualizer, generated from the main and support colors.

Use when: you want gradient headline text.
<div class="colorfly-gradient-text-card">
  <small>Gradient type</small>
  <h2>Gradient on text</h2>
  <p>A moving text gradient built from your palette.</p>
</div>

<style>
.colorfly-gradient-text-card {
  --gradient-text-a: #CB1C24;
  --gradient-text-b: #E28287;
  --gradient-text-c: #7A7A7A;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 310px;
  overflow: hidden;
  padding: 42px;
  text-align: center;
  border-radius: 28px;
  background:
    radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%),
    linear-gradient(135deg, #fff, #fbfbfd);
}
.colorfly-gradient-text-card::before,
.colorfly-gradient-text-card::after {
  content: "";
  position: absolute;
  pointer-events: none;
  border-radius: 50%;
  filter: blur(2px);
}
.colorfly-gradient-text-card::before {
  left: 9%;
  top: 15%;
  width: min(330px, 48%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%);
  animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite;
}
.colorfly-gradient-text-card::after {
  right: 7%;
  bottom: 6%;
  width: min(360px, 52%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%);
  animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-text-card small,
.colorfly-gradient-text-card p {
  position: relative;
  z-index: 1;
  color: #65616d;
}
.colorfly-gradient-text-card h2 {
  position: relative;
  z-index: 1;
  margin: 10px 0 12px;
  color: transparent;
  font-size: clamp(42px, 8vw, 96px);
  line-height: .92;
  background:
    radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%),
    radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%),
    linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a));
  background-size: 220% 220%, 240% 240%, 280% 100%;
  -webkit-background-clip: text;
  background-clip: text;
  animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite;
}
@keyframes colorfly-gradient-text-shift {
  0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; }
  27% { background-position: 78% 18%, 28% 82%, 42% 50%; }
  61% { background-position: 36% 92%, 86% 24%, 100% 50%; }
  84% { background-position: 92% 48%, 18% 40%, 58% 50%; }
}
@keyframes colorfly-gradient-text-glow-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(.92); }
  42% { transform: translate3d(80%, 32%, 0) scale(1.12); }
  72% { transform: translate3d(28%, 86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-text-glow-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  36% { transform: translate3d(-62%, -18%, 0) scale(.9); }
  76% { transform: translate3d(-36%, -78%, 0) scale(1.12); }
}
</style>

myLogo.review payload

Copy the wrapped ColorFly payload for myLogo.review Logo Export, including HEX roles and CMYK values.

Use when: you need myLogo.review compatibility.
COLORFLY_PALETTE_V2
{
    "format": "colorfly_palette_v2",
    "source": "colorfly.design",
    "colors": [
        {
            "name": "Crimson",
            "hex": "#CB1C24",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 86,
                "y": 82,
                "k": 20,
                "source": "colorfly"
            }
        },
        {
            "name": "Maroon",
            "hex": "#800000",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 100,
                "y": 100,
                "k": 50,
                "source": "colorfly"
            }
        },
        {
            "name": "Charcoal Black",
            "hex": "#1A1A1A",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 90,
                "source": "colorfly"
            }
        },
        {
            "name": "Slate Gray",
            "hex": "#7A7A7A",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 52,
                "source": "colorfly"
            }
        },
        {
            "name": "Light Gray",
            "hex": "#BEBEBE",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 25,
                "source": "colorfly"
            }
        },
        {
            "name": "White",
            "hex": "#FFFFFF",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Snow",
            "hex": "#F8F8F8",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 3,
                "source": "colorfly"
            }
        },
        {
            "name": "Dark Gray",
            "hex": "#2E2E2E",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 82,
                "source": "colorfly"
            }
        }
    ]
}
END_COLORFLY_PALETTE
Press Space to load new palette