Slate Blue#668eaa
Dark Slate Blue#3b5978
Muted Gold#c9b664
Soft Aqua#a2b9bc
Warm Beige#d9d4b9
Palette direction

Muted Blue Gold Color Palette

This palette draws inspiration from the image's serene blues and muted golds balanced with elegant neutrals, creating a visually engaging yet harmonious brand identity suitable for refined digital interfaces.

ComplementaryCreativemuted bluegoldneutralcalm
palette-preview.example
Creative color direction

Muted Blue Gold Color Palette

This palette draws inspiration from the image's serene blues and muted golds balanced with elegant neutrals, creating a visually engaging yet harmonious brand identity suitable for refined digital interfaces.

Explore the color system
Logo contrast guide

Logo color pairings

ColorFly checks the palette colors against each other and suggests the clearest logo/background combinations.

Logo Charcoal Black #1A1A1Aon Muted Gold #C9B6648.6:1 Excellent
Logo Ivory White #F5F6F7on Dark Slate Blue #3B59786.7:1 Strong
Logo Charcoal Black #1A1A1Aon Slate Blue #668EAA5.0:1 Strong
Logo Charcoal Black #1A1A1Aon Ivory White #F5F6F716.1:1 Excellent
Icon color
BackgroundSlate Blue#668eaaTextCharcoal Black#1a1a1a
Primary Button4.98:1
AA

Best for the main action users should notice first.

BackgroundDark Slate Blue#3b5978TextIvory White#f5f6f7
Secondary Button6.72:1
AA

Useful for softer choices and secondary paths.

BackgroundIvory White#f5f6f7TextDark Slate Blue#3b5978
Outlined Button6.72:1
AA

Good for lower-emphasis actions on light surfaces.

BackgroundIvory White#f5f6f7TextSlate Blue#668eaa
Text Button3.23:1
Large text

A quiet action for links, navigation, and inline decisions.

Palette composition8 colorsComplementary color relationship
9:41Muted Blue Gold Color Palette Color role balance
Complementary system
60% DominantNeutrals

Backgrounds, large surfaces, whitespace, and reading comfort.

30% SecondarySupport colors

Sections, secondary UI, illustrations, and repeated brand moments.

10% AccentMain colors

High-attention moments like primary actions and memorable highlights.

CMuted Blue Gold Color PaletteCreative brand direction ColorFly.design
Strategic palette preview
Why it works

A usable
color system.

The main colors combine a calm muted blue, a deeper slate blue, and a warm muted gold, offering a balanced and sophisticated visual identity with natural contrast and harmony.

Clear roles create a consistent brand experience.

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Slate Blue #668eaa
HeadlineUsed for main titles and key messages.Dark Slate Blue #3b5978
LinkUsed for links and interactive text.Slate Blue #668eaa

Buttons

Primary Button
BackgroundSlate Blue #668eaa
TextCharcoal Black #1a1a1a
Secondary Button
BackgroundDark Slate Blue #3b5978
TextIvory White #f5f6f7
Outlined Button
BackgroundDark Slate Blue #3b5978
TextDark Slate Blue #3b5978

Interface

TextDefault readable body text.Charcoal Black #1a1a1a
Bg LightLight page or section background.Ivory White #f5f6f7
Bg DarkDark page or section background.Light Gray #e1e3e4
IconSmall interface icons and marks.Soft Aqua #a2b9bc
BorderCards, inputs, and component borders.Soft Aqua #a2b9bc
DividerSubtle separators between content.Soft Aqua #a2b9bc
OutlineFocus rings and emphasis outlines.Soft Aqua #a2b9bc

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors combine a calm muted blue, a deeper slate blue, and a warm muted gold, offering a balanced and sophisticated visual identity with natural contrast and harmony.

PrimarySlate Blue

RolesLogo, Btn Primary Bg, Link

Slate Blue conveys calmness and reliability, serving as a distinct yet approachable primary brand color.

HEX#668eaa
RGB102, 142, 170
HSL205, 29, 53
CMYK40, 16, 0, 33
SecondaryDark Slate Blue

RolesHeadline, Btn Secondary Bg, Btn Outlined Border, Btn Outlined Text

Dark Slate Blue adds depth and authority, strengthening the visual hierarchy and complementing lighter blues.

HEX#3b5978
RGB59, 89, 120
HSL210, 34, 35
CMYK51, 26, 0, 53
TertiaryMuted Gold

Muted Gold introduces warmth and sophistication, offering a contrasting accent that remains subtle and elegant.

HEX#c9b664
RGB201, 182, 100
HSL49, 48, 59
CMYK0, 9, 50, 21

Support Colors

Support colors extend the main palette with subdued aqua and beige tones that enhance harmony and usability without competing visually.

Soft Aqua

RolesIcon, Border, Divider, Outline

Soft Aqua complements the blues with a gentle cool tone for borders and icons, creating visual balance and detail.

HEX#a2b9bc
RGB162, 185, 188
HSL187, 16, 69
CMYK14, 2, 0, 26
Warm Beige

Warm Beige supports the muted gold with a soft neutral warmth that balances cooler hues in headlines or accents.

HEX#d9d4b9
RGB217, 212, 185
HSL51, 30, 79
CMYK0, 2, 15, 15

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

Ivory White

RolesBg Light, Btn Secondary Text

HEX#f5f6f7
RGB245, 246, 247
HSL210, 11, 96
CMYK1, 0, 0, 3
Charcoal Black

RolesText, Btn Primary Text

HEX#1a1a1a
RGB26, 26, 26
HSL0, 0, 10
CMYK0, 0, 0, 90
Light Gray

RolesBg Dark

HEX#e1e3e4
RGB225, 227, 228
HSL200, 5, 89
CMYK1, 0, 0, 11

Export and Handoff

Copy palette values for design systems, websites, and client handoff.

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-slate-blue: #668eaa;
  --color-dark-slate-blue: #3b5978;
  --color-muted-gold: #c9b664;
  --color-soft-aqua: #a2b9bc;
  --color-warm-beige: #d9d4b9;
  --color-ivory-white: #f5f6f7;
  --color-charcoal-black: #1a1a1a;
  --color-light-gray: #e1e3e4;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #668eaa;
  --role-btn-primary-bg: #668eaa;
  --role-link: #668eaa;
  --role-headline: #3b5978;
  --role-btn-secondary-bg: #3b5978;
  --role-btn-outlined-border: #3b5978;
  --role-btn-outlined-text: #3b5978;
  --role-icon: #a2b9bc;
  --role-border: #a2b9bc;
  --role-divider: #a2b9bc;
  --role-outline: #a2b9bc;
  --role-bg-light: #f5f6f7;
  --role-btn-secondary-text: #f5f6f7;
  --role-text: #1a1a1a;
  --role-btn-primary-text: #1a1a1a;
  --role-bg-dark: #e1e3e4;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "slate-blue": "#668eaa",
    "dark-slate-blue": "#3b5978",
    "muted-gold": "#c9b664",
    "soft-aqua": "#a2b9bc",
    "warm-beige": "#d9d4b9",
    "ivory-white": "#f5f6f7",
    "charcoal-black": "#1a1a1a",
    "light-gray": "#e1e3e4"
}
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