Skyline Blue#1F4E79
Subway Green#2F6B57
Taxi Gold#D59A1F
Avenue Slate#6B7280
River Mist#8FA3B8
Palette direction

New York Inspired Color Palette

This palette translates New York into a refined system of skyline blue, subway green, and taxi gold, with disciplined neutrals that keep the look urban and usable. The combination feels fast, confident, and unmistakably metropolitan without leaning on one cliché image of the city.

ComplementaryNonenew yorkurbanmetrocity
palette-preview.example
None color direction

New York Inspired Color Palette

This palette translates New York into a refined system of skyline blue, subway green, and taxi gold, with disciplined neutrals that keep the look urban and usable. The combination feels fast, confident, and unmistakably metropolitan without leaning on one cliché image of the city.

Explore the color system
Logo contrast guide

Logo color pairings

ColorFly checks the palette colors against each other and suggests the clearest logo/background combinations.

Logo Pure White #FFFFFFon Skyline Blue #1F4E798.7:1 Excellent
Logo Midnight Asphalt #111827on Taxi Gold #D59A1F7.2:1 Excellent
Logo Midnight Asphalt #111827on Pure White #FFFFFF17.7:1 Excellent
Logo Midnight Asphalt #111827on River Mist #8FA3B86.8:1 Strong
Icon color
BackgroundSkyline Blue#1F4E79TextPure White#FFFFFF
Primary Button8.66:1
AAA

Best for the main action users should notice first.

BackgroundSubway Green#2F6B57TextPure White#FFFFFF
Secondary Button6.25:1
AA

Useful for softer choices and secondary paths.

BackgroundCity Light#F7F5F0TextTaxi Gold#D59A1F
Outlined Button2.28:1
Low

Good for lower-emphasis actions on light surfaces.

BackgroundCity Light#F7F5F0TextSkyline Blue#1F4E79
Text Button7.95:1
AAA

A quiet action for links, navigation, and inline decisions.

Palette composition8 colorsComplementary color relationship
9:41New York Inspired Color Palette Color role balance
Complementary system
60% DominantNeutrals

Backgrounds, large surfaces, whitespace, and reading comfort.

30% SecondarySupport colors

Sections, secondary UI, illustrations, and repeated brand moments.

10% AccentMain colors

High-attention moments like primary actions and memorable highlights.

CNew York Inspired Color PaletteNone brand direction ColorFly.design
Strategic palette preview
Why it works

A usable
color system.

The main colors form a triadic system that captures New York’s layered identity: architecture, transit, and street energy. Together they create a recognizable city code that stays vivid but controlled.

Clear roles create a consistent brand experience.

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Skyline Blue #1F4E79
HeadlineUsed for main titles and key messages.Subway Green #2F6B57
LinkUsed for links and interactive text.Skyline Blue #1F4E79

Buttons

Primary Button
BackgroundSkyline Blue #1F4E79
TextPure White #FFFFFF
Secondary Button
BackgroundSubway Green #2F6B57
TextPure White #FFFFFF
Outlined Button
BackgroundSkyline Blue #1F4E79
TextTaxi Gold #D59A1F

Interface

TextDefault readable body text.Midnight Asphalt #111827
Bg LightLight page or section background.City Light #F7F5F0
Bg DarkDark page or section background.Midnight Asphalt #111827
IconSmall interface icons and marks.Avenue Slate #6B7280
BorderCards, inputs, and component borders.Avenue Slate #6B7280
DividerSubtle separators between content.River Mist #8FA3B8
OutlineFocus rings and emphasis outlines.River Mist #8FA3B8

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors form a triadic system that captures New York’s layered identity: architecture, transit, and street energy. Together they create a recognizable city code that stays vivid but controlled.

PrimarySkyline Blue

RolesLogo, Link, Btn Primary Bg, Btn Outlined Border

It evokes steel towers and Hudson light, giving the palette a credible New York backbone.

HEX#1F4E79
RGB31, 78, 121
HSL209, 59, 30
CMYK74, 36, 0, 53
SecondarySubway Green

RolesHeadline, Btn Secondary Bg

It adds an urban transit note that feels grounded, practical, and slightly historic.

HEX#2F6B57
RGB47, 107, 87
HSL160, 39, 30
CMYK56, 0, 19, 58
TertiaryTaxi Gold

RolesBtn Outlined Text

It brings the city’s iconic street-level energy and creates a sharp accent against light surfaces.

HEX#D59A1F
RGB213, 154, 31
HSL41, 75, 48
CMYK0, 28, 85, 16

Support Colors

The support colors soften and modernize the main trio with restrained atmospheric tones that feel like sidewalks, river haze, and weathered stone. They keep the palette flexible without competing with the recognizability of the primary city colors.

Avenue Slate

RolesIcon, Border

It balances the stronger hues with a neutral urban gray that reads like concrete and steel.

HEX#6B7280
RGB107, 114, 128
HSL220, 9, 46
CMYK16, 11, 0, 50
River Mist

RolesDivider, Outline

It adds a cool, airy boundary color that echoes the city’s water and skyline reflections.

HEX#8FA3B8
RGB143, 163, 184
HSL211, 22, 64
CMYK22, 11, 0, 28

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

City Light

RolesBg Light

HEX#F7F5F0
RGB247, 245, 240
HSL43, 30, 95
CMYK0, 1, 3, 3
Pure White

RolesBtn Primary Text, Btn Secondary Text

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Midnight Asphalt

RolesBg Dark, Text

HEX#111827
RGB17, 24, 39
HSL221, 39, 11
CMYK56, 38, 0, 85

Export and Handoff

Copy palette values for design systems, websites, and client handoff.

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-skyline-blue: #1F4E79;
  --color-subway-green: #2F6B57;
  --color-taxi-gold: #D59A1F;
  --color-avenue-slate: #6B7280;
  --color-river-mist: #8FA3B8;
  --color-city-light: #F7F5F0;
  --color-pure-white: #FFFFFF;
  --color-midnight-asphalt: #111827;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #1F4E79;
  --role-link: #1F4E79;
  --role-btn-primary-bg: #1F4E79;
  --role-btn-outlined-border: #1F4E79;
  --role-headline: #2F6B57;
  --role-btn-secondary-bg: #2F6B57;
  --role-btn-outlined-text: #D59A1F;
  --role-icon: #6B7280;
  --role-border: #6B7280;
  --role-divider: #8FA3B8;
  --role-outline: #8FA3B8;
  --role-bg-light: #F7F5F0;
  --role-btn-primary-text: #FFFFFF;
  --role-btn-secondary-text: #FFFFFF;
  --role-bg-dark: #111827;
  --role-text: #111827;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "skyline-blue": "#1F4E79",
    "subway-green": "#2F6B57",
    "taxi-gold": "#D59A1F",
    "avenue-slate": "#6B7280",
    "river-mist": "#8FA3B8",
    "city-light": "#F7F5F0",
    "pure-white": "#FFFFFF",
    "midnight-asphalt": "#111827"
}
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