Olive Green#46543C
Sandy Taupe#BAAF9E
Dark Chocolate#3A2E21
Muted Moss#87906D
Soft Silk#C8C1B7
Palette direction

Logo Design

This palette is inspired by the natural, earthy tones and subtle contrast found in the image, combining warm neutrals with strong olive green accents to create a grounded, organic, and approachable brand identity.

AnalogousFood Beverageolive greenbeigeearth tonesnatural
logo-design.com
Food Beverage color direction

Logo Design

This palette is inspired by the natural, earthy tones and subtle contrast found in the image, combining warm neutrals with strong olive green accents to create a grounded, organic, and approachable brand identity.

Explore the color systemView examplesGuidelines8 colors mapped to roles
Logo contrast guide

Logo color pairings

Each column shows a usable logo color on a palette background, with contrast checked for clarity.

Logo Pure White #FFFFFF
on Dark Chocolate #3A2E21

13.2:1 Excellent

Logo Rich Black #1E1B18
on Sandy Taupe #BAAF9E

7.9:1 Excellent

Logo Rich Black #1E1B18
on Pure White #FFFFFF

17.1:1 Excellent

Logo Rich Black #1E1B18
on Pale Ivory #E7DED4

12.9:1 Excellent
Motion gradient

Gradient background

Built from the main brand color and one generated shade, so the effect feels modern without leaving the palette.

Business card

Printed materials without guessing.

A neutral card system with the logo color, contact text, and a restrained palette accent.

Avery Stone Palette designer avery@example.com colorfly.design
Mobile website

The palette has to survive the small screen.

A mobile landing page preview with logo, navigation, headline, CTA, content card, and chart color usage.

Food Beverage Logo Design

The main colors harmoniously combine a strong olive green with warm beige and dark brown hues to create a natural, earthy visual identity that stands out and feels trustworthy.

Gradient type

Gradient on text

A cleaner way to use the brand color as a digital accent without turning the whole interface colorful.

Analytics system

Dashboards need more than one pretty color.

Numbers, pie charts, bars, stacked bars, and lines reveal whether the palette can support real product interfaces.

Revenue$84.2k+18.4%
Retention72%Stable
Signals8Analogous
Audience split
Monthly growth
Trend line

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Olive Green #46543C
HeadlineUsed for main titles and key messages.Olive Green #46543C
LinkUsed for links and interactive text.Olive Green #46543C

Buttons

Primary Button
Contrast8.10:1AA
BackgroundOlive Green #46543C
TextPure White #FFFFFF
Secondary Button
Contrast7.93:1AA
BackgroundSandy Taupe #BAAF9E
TextRich Black #1E1B18
Outlined Button
Contrast4.54:1AA
BorderOlive Green #46543C
TextOlive Green #46543C

Interface

TextDefault readable body text.Rich Black #1E1B18
Bg LightLight page or section background.Soft Silk #C8C1B7
Bg DarkDark page or section background.Pure White #FFFFFF
IconSmall interface icons and marks.Muted Moss #87906D
BorderCards, inputs, and component borders.Muted Moss #87906D
DividerSubtle separators between content.Muted Moss #87906D
OutlineFocus rings and emphasis outlines.Muted Moss #87906D

Print Color Values

CMYK values are calculated from HEX by default. Adjust them only when preparing print materials.

Screen colors stay unchanged.Manual CMYK edits are used in exports and handoff.
Calculated CMYK
Olive GreenMain color - #46543C
Calculated CMYK
Sandy TaupeMain color - #BAAF9E
Calculated CMYK
Dark ChocolateMain color - #3A2E21
Calculated CMYK
Muted MossSupport color - #87906D
Calculated CMYK
Soft SilkSupport color - #C8C1B7
Calculated CMYK
Pure WhiteNeutral color - #FFFFFF
Calculated CMYK
Pale IvoryNeutral color - #E7DED4
Calculated CMYK
Rich BlackNeutral color - #1E1B18

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors harmoniously combine a strong olive green with warm beige and dark brown hues to create a natural, earthy visual identity that stands out and feels trustworthy.

PrimaryOlive Green

RolesLogo, Link, Btn Primary Bg, Btn Outlined Border, Btn Outlined Text, Headline

Olive Green evokes nature, growth, and reliability, establishing a solid brand presence with organic authenticity.

HEX#46543C
RGB70, 84, 60
HSL95, 17, 28
CMYK17, 0, 29, 67
SecondarySandy Taupe

RolesBtn Secondary Bg

Sandy Taupe adds warmth and subtle earthiness, providing a comfortable and approachable tone that balances the green.

HEX#BAAF9E
RGB186, 175, 158
HSL36, 17, 67
CMYK0, 6, 15, 27
TertiaryDark Chocolate

Dark Chocolate offers strong contrast and depth, grounding the palette and ensuring clear readability.

HEX#3A2E21
RGB58, 46, 33
HSL31, 27, 18
CMYK0, 21, 43, 77

Support Colors

The support colors quietly extend the organic theme with muted greens and grays that complement the main olive and beige while supporting contrast and usability.

Muted Moss

RolesIcon, Border, Divider, Outline

Muted Moss reinforces the olive tones with a softer, subdued green that maintains natural harmony without competing visually.

HEX#87906D
RGB135, 144, 109
HSL75, 14, 50
CMYK6, 0, 24, 44
Soft Silk

RolesBg Light

Soft Silk provides a gentle, near-neutral background that enhances the warmth of the palette and preserves a clean, inviting interface.

HEX#C8C1B7
RGB200, 193, 183
HSL35, 13, 75
CMYK0, 4, 9, 22

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

Pure White

RolesBg Dark, Btn Primary Text

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Pale Ivory
HEX#E7DED4
RGB231, 222, 212
HSL32, 28, 87
CMYK0, 4, 8, 9
Rich Black

RolesText, Btn Secondary Text

HEX#1E1B18
RGB30, 27, 24
HSL30, 11, 11
CMYK0, 10, 20, 88

Export and Handoff

Copy palette values, role tokens, animated gradient snippets, and structured handoff data for websites, design systems, and client work.

Export logo in seconds

Click to copy and go to Logo Export on myLogo.review to export your logo files in seconds.

Use when: you want to send this palette into myLogo.review.
COLORFLY_PALETTE_V2
{
    "format": "colorfly_palette_v2",
    "source": "colorfly.design",
    "colors": [
        {
            "name": "Olive Green",
            "hex": "#46543C",
            "role": "main",
            "cmyk": {
                "c": 17,
                "m": 0,
                "y": 29,
                "k": 67,
                "source": "colorfly"
            }
        },
        {
            "name": "Sandy Taupe",
            "hex": "#BAAF9E",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 6,
                "y": 15,
                "k": 27,
                "source": "colorfly"
            }
        },
        {
            "name": "Dark Chocolate",
            "hex": "#3A2E21",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 21,
                "y": 43,
                "k": 77,
                "source": "colorfly"
            }
        },
        {
            "name": "Muted Moss",
            "hex": "#87906D",
            "role": "support",
            "cmyk": {
                "c": 6,
                "m": 0,
                "y": 24,
                "k": 44,
                "source": "colorfly"
            }
        },
        {
            "name": "Soft Silk",
            "hex": "#C8C1B7",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 4,
                "y": 9,
                "k": 22,
                "source": "colorfly"
            }
        },
        {
            "name": "Pure White",
            "hex": "#FFFFFF",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Pale Ivory",
            "hex": "#E7DED4",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 4,
                "y": 8,
                "k": 9,
                "source": "colorfly"
            }
        },
        {
            "name": "Rich Black",
            "hex": "#1E1B18",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 10,
                "y": 20,
                "k": 88,
                "source": "colorfly"
            }
        }
    ]
}
END_COLORFLY_PALETTE

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-olive-green: #46543C;
  --color-sandy-taupe: #BAAF9E;
  --color-dark-chocolate: #3A2E21;
  --color-muted-moss: #87906D;
  --color-soft-silk: #C8C1B7;
  --color-pure-white: #FFFFFF;
  --color-pale-ivory: #E7DED4;
  --color-rich-black: #1E1B18;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #46543C;
  --role-link: #46543C;
  --role-btn-primary-bg: #46543C;
  --role-btn-outlined-border: #46543C;
  --role-btn-outlined-text: #46543C;
  --role-headline: #46543C;
  --role-btn-secondary-bg: #BAAF9E;
  --role-icon: #87906D;
  --role-border: #87906D;
  --role-divider: #87906D;
  --role-outline: #87906D;
  --role-bg-light: #C8C1B7;
  --role-bg-dark: #FFFFFF;
  --role-btn-primary-text: #FFFFFF;
  --role-text: #1E1B18;
  --role-btn-secondary-text: #1E1B18;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "olive-green": "#46543C",
    "sandy-taupe": "#BAAF9E",
    "dark-chocolate": "#3A2E21",
    "muted-moss": "#87906D",
    "soft-silk": "#C8C1B7",
    "pure-white": "#FFFFFF",
    "pale-ivory": "#E7DED4",
    "rich-black": "#1E1B18"
}

Moving gradient background

Copy the animated radial gradient background from the visualizer, with this palette already applied.

Use when: you want the hero gradient effect.
<div class="colorfly-moving-gradient-bg">
  <span class="colorfly-gradient-spark" aria-hidden="true"></span>
  <div>
    <small>Motion gradient</small>
    <h2>Gradient background</h2>
    <p>A moving brand gradient built from your palette.</p>
  </div>
</div>

<style>
.colorfly-moving-gradient-bg {
  --gradient-anchor: #46543C;
  --gradient-partner: #99A194;
  --gradient-accent: #87906D;
  --gradient-text: #000000;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 340px;
  overflow: hidden;
  padding: 42px;
  color: var(--gradient-text);
  border-radius: 28px;
  background:
    radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%),
    radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%),
    linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor));
  background-size: 160% 160%, 180% 180%, 240% 240%;
  animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg > div {
  position: relative;
  z-index: 1;
  max-width: 640px;
  text-align: center;
}
.colorfly-moving-gradient-bg::before,
.colorfly-moving-gradient-bg::after,
.colorfly-gradient-spark {
  content: "";
  position: absolute;
  z-index: 0;
  aspect-ratio: 1;
  border-radius: 50%;
  pointer-events: none;
  mix-blend-mode: screen;
}
.colorfly-moving-gradient-bg::before {
  left: -10%;
  top: -18%;
  width: min(520px, 72%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%),
    radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%);
  opacity: .86;
  animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg::after {
  right: -12%;
  bottom: -24%;
  width: min(620px, 82%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%),
    radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%);
  opacity: .78;
  animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-spark {
  left: 42%;
  top: 44%;
  width: min(360px, 54%);
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%);
  opacity: .46;
  animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite;
}
@keyframes colorfly-gradient-bg {
  0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; }
  18% { background-position: 44% 88%, 58% 12%, 34% 22%; }
  39% { background-position: 86% 38%, 18% 74%, 86% 64%; }
  63% { background-position: 26% 16%, 84% 92%, 42% 100%; }
  82% { background-position: 68% 68%, 32% 30%, 100% 34%; }
}
@keyframes colorfly-gradient-orb-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  22% { transform: translate3d(78%, 22%, 0) scale(1.12); }
  47% { transform: translate3d(44%, 86%, 0) scale(.92); }
  72% { transform: translate3d(112%, 56%, 0) scale(1.2); }
}
@keyframes colorfly-gradient-orb-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); }
  19% { transform: translate3d(-48%, -18%, 0) scale(.9); }
  53% { transform: translate3d(-92%, -62%, 0) scale(1.14); }
  79% { transform: translate3d(-22%, -86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-spark {
  0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); }
  28% { transform: translate3d(52%, -34%, 0) scale(1.08); }
  58% { transform: translate3d(-44%, 38%, 0) scale(.96); }
  84% { transform: translate3d(20%, 28%, 0) scale(1.18); }
}
</style>

Moving gradient text

Copy the animated gradient text treatment from the visualizer, generated from the main and support colors.

Use when: you want gradient headline text.
<div class="colorfly-gradient-text-card">
  <small>Gradient type</small>
  <h2>Gradient on text</h2>
  <p>A moving text gradient built from your palette.</p>
</div>

<style>
.colorfly-gradient-text-card {
  --gradient-text-a: #46543C;
  --gradient-text-b: #99A194;
  --gradient-text-c: #87906D;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 310px;
  overflow: hidden;
  padding: 42px;
  text-align: center;
  border-radius: 28px;
  background:
    radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%),
    linear-gradient(135deg, #fff, #fbfbfd);
}
.colorfly-gradient-text-card::before,
.colorfly-gradient-text-card::after {
  content: "";
  position: absolute;
  pointer-events: none;
  border-radius: 50%;
  filter: blur(2px);
}
.colorfly-gradient-text-card::before {
  left: 9%;
  top: 15%;
  width: min(330px, 48%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%);
  animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite;
}
.colorfly-gradient-text-card::after {
  right: 7%;
  bottom: 6%;
  width: min(360px, 52%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%);
  animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-text-card small,
.colorfly-gradient-text-card p {
  position: relative;
  z-index: 1;
  color: #65616d;
}
.colorfly-gradient-text-card h2 {
  position: relative;
  z-index: 1;
  margin: 10px 0 12px;
  color: transparent;
  font-size: clamp(42px, 8vw, 96px);
  line-height: .92;
  background:
    radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%),
    radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%),
    linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a));
  background-size: 220% 220%, 240% 240%, 280% 100%;
  -webkit-background-clip: text;
  background-clip: text;
  animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite;
}
@keyframes colorfly-gradient-text-shift {
  0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; }
  27% { background-position: 78% 18%, 28% 82%, 42% 50%; }
  61% { background-position: 36% 92%, 86% 24%, 100% 50%; }
  84% { background-position: 92% 48%, 18% 40%, 58% 50%; }
}
@keyframes colorfly-gradient-text-glow-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(.92); }
  42% { transform: translate3d(80%, 32%, 0) scale(1.12); }
  72% { transform: translate3d(28%, 86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-text-glow-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  36% { transform: translate3d(-62%, -18%, 0) scale(.9); }
  76% { transform: translate3d(-36%, -78%, 0) scale(1.12); }
}
</style>
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