Burgundy#7B3F3F
Cream#FFF5E1
Moss Green#A6BF3D
Fuchsia#D81B60
Warm Sand#D9D6CE
Palette direction

Craftsmanship Earthy Warm Color Palette

A warm, earthy color system that embodies genuine craftsmanship and handmade textures, serving as a subtle, consistent frame around the rich variety of bag colors. The palette balances rustic natural tones with vibrant accent colors to highlight the artisanal brand identity across packaging, social media, and labels.

AnalogousFashion Beautyearthy tonescraftsmanshipwarm colorshandmade
palette-preview.example
Fashion Beauty color direction

Craftsmanship Earthy Warm Color Palette

A warm, earthy color system that embodies genuine craftsmanship and handmade textures, serving as a subtle, consistent frame around the rich variety of bag colors. The palette balances rustic natural tones with vibrant accent colors to highlight the artisanal brand identity across packaging, social media, and labels.

Explore the color systemView examplesGuidelines8 colors mapped to roles
Logo contrast guide

Logo color pairings

Each column shows a usable logo color on a palette background, with contrast checked for clarity.

Logo Charcoal Brown #2E2A25
on Cream #FFF5E1

13.2:1 Excellent

Logo Pure White #FFFFFF
on Burgundy #7B3F3F

8.0:1 Excellent

Logo Charcoal Brown #2E2A25
on Moss Green #A6BF3D

6.9:1 Strong

Logo Charcoal Brown #2E2A25
on Frosted White #F0ECE5

12.1:1 Excellent
Motion gradient

Gradient background

Built from the main brand color and one generated shade, so the effect feels modern without leaving the palette.

Business card

Printed materials without guessing.

A neutral card system with the logo color, contact text, and a restrained palette accent.

Avery Stone Palette designer avery@example.com colorfly.design
Mobile website

The palette has to survive the small screen.

A mobile landing page preview with logo, navigation, headline, CTA, content card, and chart color usage.

Fashion Beauty Craftsmanship Earthy Warm Color Palette

The main colors combine natural kraft-inspired hues with lively accents, creating a distinctive palette that reflects the handcrafted nature of the bags while establishing clear brand recognition and UI clarity.

Gradient type

Gradient on text

A cleaner way to use the brand color as a digital accent without turning the whole interface colorful.

Analytics system

Dashboards need more than one pretty color.

Numbers, pie charts, bars, stacked bars, and lines reveal whether the palette can support real product interfaces.

Revenue$84.2k+18.4%
Retention72%Stable
Signals8Analogous
Audience split
Monthly growth
Trend line

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Burgundy #7B3F3F
HeadlineUsed for main titles and key messages.Moss Green #A6BF3D
LinkUsed for links and interactive text.Burgundy #7B3F3F

Buttons

Primary Button
Contrast8.00:1AA
BackgroundBurgundy #7B3F3F
TextPure White #FFFFFF
Secondary Button
Contrast13.16:1AA
BackgroundCream #FFF5E1
TextCharcoal Brown #2E2A25
Outlined Button
Contrast1.08:1Low
BorderCream #FFF5E1
TextCream #FFF5E1

Interface

TextDefault readable body text.Charcoal Brown #2E2A25
Bg LightLight page or section background.Pure White #FFFFFF
Bg DarkDark page or section background.Charcoal Brown #2E2A25
IconSmall interface icons and marks.Fuchsia #D81B60
BorderCards, inputs, and component borders.Fuchsia #D81B60
DividerSubtle separators between content.Warm Sand #D9D6CE
OutlineFocus rings and emphasis outlines.Warm Sand #D9D6CE

Print Color Values

CMYK values are calculated from HEX by default. Adjust them only when preparing print materials.

Screen colors stay unchanged.Manual CMYK edits are used in exports and handoff.
Calculated CMYK
BurgundyMain color - #7B3F3F
Calculated CMYK
CreamMain color - #FFF5E1
Calculated CMYK
Moss GreenMain color - #A6BF3D
Calculated CMYK
FuchsiaSupport color - #D81B60
Calculated CMYK
Warm SandSupport color - #D9D6CE
Calculated CMYK
Pure WhiteNeutral color - #FFFFFF
Calculated CMYK
Frosted WhiteNeutral color - #F0ECE5
Calculated CMYK
Charcoal BrownNeutral color - #2E2A25

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors combine natural kraft-inspired hues with lively accents, creating a distinctive palette that reflects the handcrafted nature of the bags while establishing clear brand recognition and UI clarity.

PrimaryBurgundy

RolesLogo, Btn Primary Bg, Link

A rich, deep burgundy representing the warmth and depth of carefully dyed yarn, anchoring the brand with artisanal solidity.

HEX#7B3F3F
RGB123, 63, 63
HSL0, 32, 36
CMYK0, 49, 49, 52
SecondaryCream

RolesBtn Secondary Bg, Btn Outlined Border, Btn Outlined Text

A soft, warm cream evoking natural fibers and handcrafted textiles, providing a gentle, inviting background for secondary actions.

HEX#FFF5E1
RGB255, 245, 225
HSL40, 100, 94
CMYK0, 4, 12, 0
TertiaryMoss Green

RolesHeadline

A muted moss green that maintains energetic freshness with less neon intensity, highlighting brand headlines in a grounded, craft-forward way.

HEX#A6BF3D
RGB166, 191, 61
HSL72, 52, 49
CMYK13, 0, 68, 25

Support Colors

Support colors extend the earthy theme and provide subtle contrast to maintain hierarchy without competing with main colors, enriching interface elements and icons.

Fuchsia

RolesIcon, Border

A saturated fuchsia that intensifies the warmth of the burgundy and freshness of moss green, providing vivid visual interest to icons and borders without overpowering.

HEX#D81B60
RGB216, 27, 96
HSL338, 78, 48
CMYK0, 88, 56, 15
Warm Sand

RolesDivider, Outline

A light, warm sand tone that delicately defines dividers and outlines, reinforcing the natural, handcrafted feel.

HEX#D9D6CE
RGB217, 214, 206
HSL44, 13, 83
CMYK0, 1, 5, 15

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

Pure White

RolesBg Light, Btn Primary Text

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Frosted White
HEX#F0ECE5
RGB240, 236, 229
HSL38, 27, 92
CMYK0, 2, 5, 6
Charcoal Brown

RolesBg Dark, Text, Btn Secondary Text

HEX#2E2A25
RGB46, 42, 37
HSL33, 11, 16
CMYK0, 9, 20, 82

Export and Handoff

Copy palette values, role tokens, animated gradient snippets, and structured handoff data for websites, design systems, and client work. You can also copy this palette for Logo Export on myLogo.review.

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-burgundy: #7B3F3F;
  --color-cream: #FFF5E1;
  --color-moss-green: #A6BF3D;
  --color-fuchsia: #D81B60;
  --color-warm-sand: #D9D6CE;
  --color-pure-white: #FFFFFF;
  --color-frosted-white: #F0ECE5;
  --color-charcoal-brown: #2E2A25;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #7B3F3F;
  --role-btn-primary-bg: #7B3F3F;
  --role-link: #7B3F3F;
  --role-btn-secondary-bg: #FFF5E1;
  --role-btn-outlined-border: #FFF5E1;
  --role-btn-outlined-text: #FFF5E1;
  --role-headline: #A6BF3D;
  --role-icon: #D81B60;
  --role-border: #D81B60;
  --role-divider: #D9D6CE;
  --role-outline: #D9D6CE;
  --role-bg-light: #FFFFFF;
  --role-btn-primary-text: #FFFFFF;
  --role-bg-dark: #2E2A25;
  --role-text: #2E2A25;
  --role-btn-secondary-text: #2E2A25;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "burgundy": "#7B3F3F",
    "cream": "#FFF5E1",
    "moss-green": "#A6BF3D",
    "fuchsia": "#D81B60",
    "warm-sand": "#D9D6CE",
    "pure-white": "#FFFFFF",
    "frosted-white": "#F0ECE5",
    "charcoal-brown": "#2E2A25"
}

Moving gradient background

Copy the animated radial gradient background from the visualizer, with this palette already applied.

Use when: you want the hero gradient effect.
<div class="colorfly-moving-gradient-bg">
  <span class="colorfly-gradient-spark" aria-hidden="true"></span>
  <div>
    <small>Motion gradient</small>
    <h2>Gradient background</h2>
    <p>A moving brand gradient built from your palette.</p>
  </div>
</div>

<style>
.colorfly-moving-gradient-bg {
  --gradient-anchor: #7B3F3F;
  --gradient-partner: #B69595;
  --gradient-accent: #D81B60;
  --gradient-text: #000000;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 340px;
  overflow: hidden;
  padding: 42px;
  color: var(--gradient-text);
  border-radius: 28px;
  background:
    radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%),
    radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%),
    linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor));
  background-size: 160% 160%, 180% 180%, 240% 240%;
  animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg > div {
  position: relative;
  z-index: 1;
  max-width: 640px;
  text-align: center;
}
.colorfly-moving-gradient-bg::before,
.colorfly-moving-gradient-bg::after,
.colorfly-gradient-spark {
  content: "";
  position: absolute;
  z-index: 0;
  aspect-ratio: 1;
  border-radius: 50%;
  pointer-events: none;
  mix-blend-mode: screen;
}
.colorfly-moving-gradient-bg::before {
  left: -10%;
  top: -18%;
  width: min(520px, 72%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%),
    radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%);
  opacity: .86;
  animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg::after {
  right: -12%;
  bottom: -24%;
  width: min(620px, 82%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%),
    radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%);
  opacity: .78;
  animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-spark {
  left: 42%;
  top: 44%;
  width: min(360px, 54%);
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%);
  opacity: .46;
  animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite;
}
@keyframes colorfly-gradient-bg {
  0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; }
  18% { background-position: 44% 88%, 58% 12%, 34% 22%; }
  39% { background-position: 86% 38%, 18% 74%, 86% 64%; }
  63% { background-position: 26% 16%, 84% 92%, 42% 100%; }
  82% { background-position: 68% 68%, 32% 30%, 100% 34%; }
}
@keyframes colorfly-gradient-orb-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  22% { transform: translate3d(78%, 22%, 0) scale(1.12); }
  47% { transform: translate3d(44%, 86%, 0) scale(.92); }
  72% { transform: translate3d(112%, 56%, 0) scale(1.2); }
}
@keyframes colorfly-gradient-orb-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); }
  19% { transform: translate3d(-48%, -18%, 0) scale(.9); }
  53% { transform: translate3d(-92%, -62%, 0) scale(1.14); }
  79% { transform: translate3d(-22%, -86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-spark {
  0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); }
  28% { transform: translate3d(52%, -34%, 0) scale(1.08); }
  58% { transform: translate3d(-44%, 38%, 0) scale(.96); }
  84% { transform: translate3d(20%, 28%, 0) scale(1.18); }
}
</style>

Moving gradient text

Copy the animated gradient text treatment from the visualizer, generated from the main and support colors.

Use when: you want gradient headline text.
<div class="colorfly-gradient-text-card">
  <small>Gradient type</small>
  <h2>Gradient on text</h2>
  <p>A moving text gradient built from your palette.</p>
</div>

<style>
.colorfly-gradient-text-card {
  --gradient-text-a: #7B3F3F;
  --gradient-text-b: #B69595;
  --gradient-text-c: #D81B60;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 310px;
  overflow: hidden;
  padding: 42px;
  text-align: center;
  border-radius: 28px;
  background:
    radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%),
    linear-gradient(135deg, #fff, #fbfbfd);
}
.colorfly-gradient-text-card::before,
.colorfly-gradient-text-card::after {
  content: "";
  position: absolute;
  pointer-events: none;
  border-radius: 50%;
  filter: blur(2px);
}
.colorfly-gradient-text-card::before {
  left: 9%;
  top: 15%;
  width: min(330px, 48%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%);
  animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite;
}
.colorfly-gradient-text-card::after {
  right: 7%;
  bottom: 6%;
  width: min(360px, 52%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%);
  animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-text-card small,
.colorfly-gradient-text-card p {
  position: relative;
  z-index: 1;
  color: #65616d;
}
.colorfly-gradient-text-card h2 {
  position: relative;
  z-index: 1;
  margin: 10px 0 12px;
  color: transparent;
  font-size: clamp(42px, 8vw, 96px);
  line-height: .92;
  background:
    radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%),
    radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%),
    linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a));
  background-size: 220% 220%, 240% 240%, 280% 100%;
  -webkit-background-clip: text;
  background-clip: text;
  animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite;
}
@keyframes colorfly-gradient-text-shift {
  0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; }
  27% { background-position: 78% 18%, 28% 82%, 42% 50%; }
  61% { background-position: 36% 92%, 86% 24%, 100% 50%; }
  84% { background-position: 92% 48%, 18% 40%, 58% 50%; }
}
@keyframes colorfly-gradient-text-glow-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(.92); }
  42% { transform: translate3d(80%, 32%, 0) scale(1.12); }
  72% { transform: translate3d(28%, 86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-text-glow-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  36% { transform: translate3d(-62%, -18%, 0) scale(.9); }
  76% { transform: translate3d(-36%, -78%, 0) scale(1.12); }
}
</style>

myLogo.review payload

Copy the wrapped ColorFly payload for myLogo.review Logo Export, including HEX roles and CMYK values.

Use when: you need myLogo.review compatibility.
COLORFLY_PALETTE_V2
{
    "format": "colorfly_palette_v2",
    "source": "colorfly.design",
    "colors": [
        {
            "name": "Burgundy",
            "hex": "#7B3F3F",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 49,
                "y": 49,
                "k": 52,
                "source": "colorfly"
            }
        },
        {
            "name": "Cream",
            "hex": "#FFF5E1",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 4,
                "y": 12,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Moss Green",
            "hex": "#A6BF3D",
            "role": "main",
            "cmyk": {
                "c": 13,
                "m": 0,
                "y": 68,
                "k": 25,
                "source": "colorfly"
            }
        },
        {
            "name": "Fuchsia",
            "hex": "#D81B60",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 88,
                "y": 56,
                "k": 15,
                "source": "colorfly"
            }
        },
        {
            "name": "Warm Sand",
            "hex": "#D9D6CE",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 1,
                "y": 5,
                "k": 15,
                "source": "colorfly"
            }
        },
        {
            "name": "Pure White",
            "hex": "#FFFFFF",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Frosted White",
            "hex": "#F0ECE5",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 2,
                "y": 5,
                "k": 6,
                "source": "colorfly"
            }
        },
        {
            "name": "Charcoal Brown",
            "hex": "#2E2A25",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 9,
                "y": 20,
                "k": 82,
                "source": "colorfly"
            }
        }
    ]
}
END_COLORFLY_PALETTE
Press Space to load new palette