Rich Earthy Coffee Color Palette for Creative Branding | ColorFly.des...

Dark Chocolate#5B3010

Burnt Sienna#803212

Copper Red#A85323

Olive Green#64723C

Soft Chestnut#7A503E

Palette direction

Rich Earthy Coffee Color Palette

This palette uses warm, earthy tones inspired by the coffee and chocolate hues in the logo, paired with complementary rich reds and a grounding olive green to create a cozy, organic, and approachable brand identity.

MonochromaticCreativecoffeeearthywarmorganic

Desktop website

Rich Earthy Coffee Color Palette

https://Colorfly.design

Creative color direction

Rich Earthy Coffee Color Palette

This palette uses warm, earthy tones inspired by the coffee and chocolate hues in the logo, paired with complementary rich reds and a grounding olive green to create a cozy, organic, and approachable brand identity.

Explore the color system View examples Guidelines

Browser tab & favicon

Rich Earthy Coffee Color Palette

https://Colorfly.design

16px source shown at 4x Favicon inspection

Check whether the symbol stays distinct before it reaches the browser tab.

Instagram post

colorfly

Logo color pairings

11.2:1

11.2:1

5.3:1

Logo pattern

Gradients

Mobile website

9:41

Creative Rich Earthy Coffee Color Palette

The main colors form an analogous color scheme of warm browns and red-browns, creating a rich, inviting, and organic visual identity with strong brand recognition.

iPhone app icon

9:41

Wednesday, July 109:41

Email signature

New message

Tohello@client.com

SubjectColor direction and next steps

Hi Jordan,

Here is the refined color direction we discussed. The system is ready for review.

Avery StonePalette designeravery@colorfly.comhttps://Colorfly.design

Analytics system

Pie, bar, and trend charts reveal whether the palette can support clear, expressive product interfaces.

Audience split

Monthly growth

Trend line

Continue to Color Roles

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Dark Chocolate #5B3010

HeadlineUsed for main titles and key messages.Burnt Sienna #803212

LinkUsed for links and interactive text.Burnt Sienna #803212

Buttons

Primary Button

Contrast11.20:1AA

BackgroundDark Chocolate #5B3010

TextWhite #FFFFFF

Secondary Button

Contrast8.81:1AA

BackgroundBurnt Sienna #803212

TextWhite #FFFFFF

Outlined Button

Contrast8.81:1AA

BorderDark Chocolate #5B3010

TextBurnt Sienna #803212

Interface

TextDefault readable body text.Dark Charcoal #3A2E2A

Bg LightLight page or section background.White #FFFFFF

Bg DarkDark page or section background.Ivory #F5F5F5

IconSmall interface icons and marks.Olive Green #64723C

BorderCards, inputs, and component borders.Olive Green #64723C

DividerSubtle separators between content.Olive Green #64723C

OutlineFocus rings and emphasis outlines.Olive Green #64723C

Continue to Color Specs

Print Color Values

CMYK values are calculated from HEX by default. Adjust them only when preparing print materials.

Screen colors stay unchanged.Manual CMYK edits are used in exports and handoff.

CMYK

Calculated CMYK

Dark ChocolateMain color - #5B3010

CMYK

Calculated CMYK

Burnt SiennaMain color - #803212

CMYK

Calculated CMYK

Copper RedMain color - #A85323

CMYK

Calculated CMYK

Olive GreenSupport color - #64723C

CMYK

Calculated CMYK

Soft ChestnutSupport color - #7A503E

CMYK

Calculated CMYK

WhiteNeutral color - #FFFFFF

CMYK

Calculated CMYK

IvoryNeutral color - #F5F5F5

CMYK

Calculated CMYK

Dark CharcoalNeutral color - #3A2E2A

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors form an analogous color scheme of warm browns and red-browns, creating a rich, inviting, and organic visual identity with strong brand recognition.

PrimaryDark Chocolate

RolesLogo, Btn Primary Bg, Btn Outlined Border

Dark Chocolate provides a deep, rich foundation symbolizing reliability and warmth, perfect for prominent brand elements like the logo and primary buttons.

HEX#5B3010

RGB91, 48, 16

HSL26, 70, 21

CMYK0, 47, 82, 64

SecondaryBurnt Sienna

RolesLink, Btn Secondary Bg, Btn Outlined Text, Headline

Burnt Sienna adds vibrancy and energy while maintaining warmth, ideal for calls-to-action and headers to draw attention without overpowering.

HEX#803212

RGB128, 50, 18

HSL17, 75, 29

CMYK0, 61, 86, 50

TertiaryCopper Red

Copper Red offers a brighter accent that complements the deeper browns, enhancing brand personality with subtle warmth and approachability.

HEX#A85323

RGB168, 83, 35

HSL22, 66, 40

CMYK0, 51, 79, 34

Support Colors

Support colors introduce an olive green and softer brown to add balance and natural contrast that harmonizes with the warm main colors without competing visually.

Olive Green

RolesIcon, Border, Divider, Outline

Olive Green grounds the palette with a muted, natural tone that complements the warm browns and adds a subtle earthy freshness.

HEX#64723C

RGB100, 114, 60

HSL76, 31, 34

CMYK12, 0, 47, 55

Soft Chestnut

Soft Chestnut provides a gentle brown accent that supports the primary warm palette by offering tonal variation and depth.

HEX#7A503E

RGB122, 80, 62

HSL18, 33, 36

CMYK0, 34, 49, 52

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

White

RolesBg Light, Btn Primary Text, Btn Secondary Text

HEX#FFFFFF

RGB255, 255, 255

HSL0, 0, 100

CMYK0, 0, 0, 0

Ivory

RolesBg Dark

HEX#F5F5F5

RGB245, 245, 245

HSL0, 0, 96

CMYK0, 0, 0, 4

Dark Charcoal

RolesText

HEX#3A2E2A

RGB58, 46, 42

HSL15, 16, 20

CMYK0, 21, 28, 77

Continue to Export

Export and Handoff

Copy palette values, role tokens, animated gradient snippets, and structured handoff data for websites, design systems, and client work.

Export logo in seconds

Click to copy and go to Logo Export on myLogo.review to export your logo files in seconds.

Use when: you want to send this palette into myLogo.review.

COLORFLY_PALETTE_V2
{
    "format": "colorfly_palette_v2",
    "source": "colorfly.design",
    "colors": [
        {
            "name": "Dark Chocolate",
            "hex": "#5B3010",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 47,
                "y": 82,
                "k": 64,
                "source": "colorfly"
            }
        },
        {
            "name": "Burnt Sienna",
            "hex": "#803212",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 61,
                "y": 86,
                "k": 50,
                "source": "colorfly"
            }
        },
        {
            "name": "Copper Red",
            "hex": "#A85323",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 51,
                "y": 79,
                "k": 34,
                "source": "colorfly"
            }
        },
        {
            "name": "Olive Green",
            "hex": "#64723C",
            "role": "support",
            "cmyk": {
                "c": 12,
                "m": 0,
                "y": 47,
                "k": 55,
                "source": "colorfly"
            }
        },
        {
            "name": "Soft Chestnut",
            "hex": "#7A503E",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 34,
                "y": 49,
                "k": 52,
                "source": "colorfly"
            }
        },
        {
            "name": "White",
            "hex": "#FFFFFF",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Ivory",
            "hex": "#F5F5F5",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 4,
                "source": "colorfly"
            }
        },
        {
            "name": "Dark Charcoal",
            "hex": "#3A2E2A",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 21,
                "y": 28,
                "k": 77,
                "source": "colorfly"
            }
        }
    ]
}
END_COLORFLY_PALETTE

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.

:root {
  --color-dark-chocolate: #5B3010;
  --color-burnt-sienna: #803212;
  --color-copper-red: #A85323;
  --color-olive-green: #64723C;
  --color-soft-chestnut: #7A503E;
  --color-white: #FFFFFF;
  --color-ivory: #F5F5F5;
  --color-dark-charcoal: #3A2E2A;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.

:root {
  --role-logo: #5B3010;
  --role-btn-primary-bg: #5B3010;
  --role-btn-outlined-border: #5B3010;
  --role-link: #803212;
  --role-btn-secondary-bg: #803212;
  --role-btn-outlined-text: #803212;
  --role-headline: #803212;
  --role-icon: #64723C;
  --role-border: #64723C;
  --role-divider: #64723C;
  --role-outline: #64723C;
  --role-bg-light: #FFFFFF;
  --role-btn-primary-text: #FFFFFF;
  --role-btn-secondary-text: #FFFFFF;
  --role-bg-dark: #F5F5F5;
  --role-text: #3A2E2A;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.

{
    "dark-chocolate": "#5B3010",
    "burnt-sienna": "#803212",
    "copper-red": "#A85323",
    "olive-green": "#64723C",
    "soft-chestnut": "#7A503E",
    "white": "#FFFFFF",
    "ivory": "#F5F5F5",
    "dark-charcoal": "#3A2E2A"
}

Moving gradient background

Copy the animated radial gradient background from the visualizer, with this palette already applied.

Use when: you want the hero gradient effect.

<div class="colorfly-moving-gradient-bg">
  <span class="colorfly-gradient-spark" aria-hidden="true"></span>
  <div>
    <small>Motion gradient</small>
    <h2>Gradient background</h2>
    <p>A moving brand gradient built from your palette.</p>
  </div>
</div>

<style>
.colorfly-moving-gradient-bg {
  --gradient-anchor: #5B3010;
  --gradient-partner: #A58D7C;
  --gradient-accent: #64723C;
  --gradient-text: #FFFFFF;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 340px;
  overflow: hidden;
  padding: 42px;
  color: var(--gradient-text);
  border-radius: 28px;
  background:
    radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%),
    radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%),
    linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor));
  background-size: 160% 160%, 180% 180%, 240% 240%;
  animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg > div {
  position: relative;
  z-index: 1;
  max-width: 640px;
  text-align: center;
}
.colorfly-moving-gradient-bg::before,
.colorfly-moving-gradient-bg::after,
.colorfly-gradient-spark {
  content: "";
  position: absolute;
  z-index: 0;
  aspect-ratio: 1;
  border-radius: 50%;
  pointer-events: none;
  mix-blend-mode: screen;
}
.colorfly-moving-gradient-bg::before {
  left: -10%;
  top: -18%;
  width: min(520px, 72%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%),
    radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%);
  opacity: .86;
  animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg::after {
  right: -12%;
  bottom: -24%;
  width: min(620px, 82%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%),
    radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%);
  opacity: .78;
  animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-spark {
  left: 42%;
  top: 44%;
  width: min(360px, 54%);
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%);
  opacity: .46;
  animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite;
}
@keyframes colorfly-gradient-bg {
  0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; }
  18% { background-position: 44% 88%, 58% 12%, 34% 22%; }
  39% { background-position: 86% 38%, 18% 74%, 86% 64%; }
  63% { background-position: 26% 16%, 84% 92%, 42% 100%; }
  82% { background-position: 68% 68%, 32% 30%, 100% 34%; }
}
@keyframes colorfly-gradient-orb-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  22% { transform: translate3d(78%, 22%, 0) scale(1.12); }
  47% { transform: translate3d(44%, 86%, 0) scale(.92); }
  72% { transform: translate3d(112%, 56%, 0) scale(1.2); }
}
@keyframes colorfly-gradient-orb-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); }
  19% { transform: translate3d(-48%, -18%, 0) scale(.9); }
  53% { transform: translate3d(-92%, -62%, 0) scale(1.14); }
  79% { transform: translate3d(-22%, -86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-spark {
  0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); }
  28% { transform: translate3d(52%, -34%, 0) scale(1.08); }
  58% { transform: translate3d(-44%, 38%, 0) scale(.96); }
  84% { transform: translate3d(20%, 28%, 0) scale(1.18); }
}
</style>

Moving gradient text

Copy the animated gradient text treatment from the visualizer, generated from the main and support colors.

Use when: you want gradient headline text.

<div class="colorfly-gradient-text-card">
  <small>Gradient type</small>
  <h2>Gradient on text</h2>
  <p>A moving text gradient built from your palette.</p>
</div>

<style>
.colorfly-gradient-text-card {
  --gradient-text-a: #5B3010;
  --gradient-text-b: #A58D7C;
  --gradient-text-c: #64723C;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 310px;
  overflow: hidden;
  padding: 42px;
  text-align: center;
  border-radius: 28px;
  background:
    radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%),
    linear-gradient(135deg, #fff, #fbfbfd);
}
.colorfly-gradient-text-card::before,
.colorfly-gradient-text-card::after {
  content: "";
  position: absolute;
  pointer-events: none;
  border-radius: 50%;
  filter: blur(2px);
}
.colorfly-gradient-text-card::before {
  left: 9%;
  top: 15%;
  width: min(330px, 48%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%);
  animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite;
}
.colorfly-gradient-text-card::after {
  right: 7%;
  bottom: 6%;
  width: min(360px, 52%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%);
  animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-text-card small,
.colorfly-gradient-text-card p {
  position: relative;
  z-index: 1;
  color: #65616d;
}
.colorfly-gradient-text-card h2 {
  position: relative;
  z-index: 1;
  margin: 10px 0 12px;
  color: transparent;
  font-size: clamp(42px, 8vw, 96px);
  line-height: .92;
  background:
    radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%),
    radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%),
    linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a));
  background-size: 220% 220%, 240% 240%, 280% 100%;
  -webkit-background-clip: text;
  background-clip: text;
  animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite;
}
@keyframes colorfly-gradient-text-shift {
  0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; }
  27% { background-position: 78% 18%, 28% 82%, 42% 50%; }
  61% { background-position: 36% 92%, 86% 24%, 100% 50%; }
  84% { background-position: 92% 48%, 18% 40%, 58% 50%; }
}
@keyframes colorfly-gradient-text-glow-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(.92); }
  42% { transform: translate3d(80%, 32%, 0) scale(1.12); }
  72% { transform: translate3d(28%, 86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-text-glow-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  36% { transform: translate3d(-62%, -18%, 0) scale(.9); }
  76% { transform: translate3d(-36%, -78%, 0) scale(1.12); }
}
</style>

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