Safety Orange Concrete Brand Palette for Urban Construction Identity...

Safety Orange Concrete Color Palette

This palette translates the image’s sunlit concrete, vivid safety orange, and deep shadow into a grounded but high-visibility brand system. The warm neutral base keeps the palette practical, while the orange and dark browns create clear hierarchy and a recognizable urban-outdoor feel.

MonochromaticConstructionsafety orangeconcreteshadowurban

Main (Brand) Colors

The orange accent and grounded concrete tones work together as a clear, high-visibility system with an urban-industrial character. Their contrast feels practical and immediately recognizable without relying on a generic corporate blue palette.

PrimarySafety Orange

RolesLogo, Btn Primary Bg

This vivid orange delivers immediate visibility and strong brand recognition.

HEX#F46A14

RGB244, 106, 20

HSL23, 91, 52

CMYK0, 57, 92, 4

SecondaryBurnt Sienna

RolesHeadline, Btn Secondary Bg

This deep earthy tone adds weight and a rugged, dependable feel.

HEX#7A330E

RGB122, 51, 14

HSL21, 79, 27

CMYK0, 58, 89, 52

TertiaryConcrete

RolesLink, Btn Outlined Border, Btn Outlined Text

This muted concrete tone keeps the system grounded and tied to the source image.

HEX#B9B09E

RGB185, 176, 158

HSL40, 16, 67

CMYK0, 5, 15, 27

Support Colors

The support accents extend the industrial warmth with quieter tonal anchors that reinforce the main colors instead of competing with them. They help the palette stay usable across interfaces, surfaces, and emphasis states.

Cinnamon

RolesIcon, Outline

This softened brown bridges the orange and dark tones with a steady, tactile accent.

HEX#8F5A3C

RGB143, 90, 60

HSL22, 41, 40

CMYK0, 37, 58, 44

Sand

RolesBorder, Divider

This light sand tone adds subtle structure while preserving the palette’s warm, sunlit feel.

HEX#D9D2C3

RGB217, 210, 195

HSL41, 22, 81

CMYK0, 3, 10, 15

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

White

RolesBg Light, Btn Secondary Text

HEX#FFFFFF

RGB255, 255, 255

HSL0, 0, 100

CMYK0, 0, 0, 0

Ivory

HEX#F3F0EA

RGB243, 240, 234

HSL40, 27, 94

CMYK0, 1, 4, 5

Charcoal

RolesBg Dark, Text, Btn Primary Text

HEX#171412

RGB23, 20, 18

HSL24, 12, 8

CMYK0, 13, 22, 91

COLORFLY_PALETTE_V2 { "format": "colorfly_palette_v2", "source": "colorfly.design", "colors": [ { "name": "Safety Orange", "hex": "#F46A14", "role": "main", "cmyk": { "c": 0, "m": 57, "y": 92, "k": 4, "source": "colorfly" } }, { "name": "Burnt Sienna", "hex": "#7A330E", "role": "main", "cmyk": { "c": 0, "m": 58, "y": 89, "k": 52, "source": "colorfly" } }, { "name": "Concrete", "hex": "#B9B09E", "role": "main", "cmyk": { "c": 0, "m": 5, "y": 15, "k": 27, "source": "colorfly" } }, { "name": "Cinnamon", "hex": "#8F5A3C", "role": "support", "cmyk": { "c": 0, "m": 37, "y": 58, "k": 44, "source": "colorfly" } }, { "name": "Sand", "hex": "#D9D2C3", "role": "support", "cmyk": { "c": 0, "m": 3, "y": 10, "k": 15, "source": "colorfly" } }, { "name": "White", "hex": "#FFFFFF", "role": "neutral", "cmyk": { "c": 0, "m": 0, "y": 0, "k": 0, "source": "colorfly" } }, { "name": "Ivory", "hex": "#F3F0EA", "role": "neutral", "cmyk": { "c": 0, "m": 1, "y": 4, "k": 5, "source": "colorfly" } }, { "name": "Charcoal", "hex": "#171412", "role": "neutral", "cmyk": { "c": 0, "m": 13, "y": 22, "k": 91, "source": "colorfly" } } ] } END_COLORFLY_PALETTE

:root { --color-safety-orange: #F46A14; --color-burnt-sienna: #7A330E; --color-concrete: #B9B09E; --color-cinnamon: #8F5A3C; --color-sand: #D9D2C3; --color-white: #FFFFFF; --color-ivory: #F3F0EA; --color-charcoal: #171412; }

:root { --role-logo: #F46A14; --role-btn-primary-bg: #F46A14; --role-headline: #7A330E; --role-btn-secondary-bg: #7A330E; --role-link: #B9B09E; --role-btn-outlined-border: #B9B09E; --role-btn-outlined-text: #B9B09E; --role-icon: #8F5A3C; --role-outline: #8F5A3C; --role-border: #D9D2C3; --role-divider: #D9D2C3; --role-bg-light: #FFFFFF; --role-btn-secondary-text: #FFFFFF; --role-bg-dark: #171412; --role-text: #171412; --role-btn-primary-text: #171412; }

{ "safety-orange": "#F46A14", "burnt-sienna": "#7A330E", "concrete": "#B9B09E", "cinnamon": "#8F5A3C", "sand": "#D9D2C3", "white": "#FFFFFF", "ivory": "#F3F0EA", "charcoal": "#171412" }

<div class="colorfly-moving-gradient-bg"> <span class="colorfly-gradient-spark" aria-hidden="true"></span> <div> <small>Motion gradient</small> <h2>Gradient background</h2> <p>A moving brand gradient built from your palette.</p> </div> </div> <style> .colorfly-moving-gradient-bg { --gradient-anchor: #F46A14; --gradient-partner: #F9AD7E; --gradient-accent: #8F5A3C; --gradient-text: #000000; position: relative; display: grid; place-items: center; min-height: 340px; overflow: hidden; padding: 42px; color: var(--gradient-text); border-radius: 28px; background: radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%), radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%), linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor)); background-size: 160% 160%, 180% 180%, 240% 240%; animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite; } .colorfly-moving-gradient-bg > div { position: relative; z-index: 1; max-width: 640px; text-align: center; } .colorfly-moving-gradient-bg::before, .colorfly-moving-gradient-bg::after, .colorfly-gradient-spark { content: ""; position: absolute; z-index: 0; aspect-ratio: 1; border-radius: 50%; pointer-events: none; mix-blend-mode: screen; } .colorfly-moving-gradient-bg::before { left: -10%; top: -18%; width: min(520px, 72%); background: radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%), radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%); opacity: .86; animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite; } .colorfly-moving-gradient-bg::after { right: -12%; bottom: -24%; width: min(620px, 82%); background: radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%), radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%); opacity: .78; animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite; } .colorfly-gradient-spark { left: 42%; top: 44%; width: min(360px, 54%); background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%); opacity: .46; animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite; } @keyframes colorfly-gradient-bg { 0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; } 18% { background-position: 44% 88%, 58% 12%, 34% 22%; } 39% { background-position: 86% 38%, 18% 74%, 86% 64%; } 63% { background-position: 26% 16%, 84% 92%, 42% 100%; } 82% { background-position: 68% 68%, 32% 30%, 100% 34%; } } @keyframes colorfly-gradient-orb-one { 0%, 100% { transform: translate3d(0, 0, 0) scale(1); } 22% { transform: translate3d(78%, 22%, 0) scale(1.12); } 47% { transform: translate3d(44%, 86%, 0) scale(.92); } 72% { transform: translate3d(112%, 56%, 0) scale(1.2); } } @keyframes colorfly-gradient-orb-two { 0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); } 19% { transform: translate3d(-48%, -18%, 0) scale(.9); } 53% { transform: translate3d(-92%, -62%, 0) scale(1.14); } 79% { transform: translate3d(-22%, -86%, 0) scale(.98); } } @keyframes colorfly-gradient-spark { 0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); } 28% { transform: translate3d(52%, -34%, 0) scale(1.08); } 58% { transform: translate3d(-44%, 38%, 0) scale(.96); } 84% { transform: translate3d(20%, 28%, 0) scale(1.18); } } </style>

<div class="colorfly-gradient-text-card"> <small>Gradient type</small> <h2>Gradient on text</h2> <p>A moving text gradient built from your palette.</p> </div> <style> .colorfly-gradient-text-card { --gradient-text-a: #F46A14; --gradient-text-b: #865D44; --gradient-text-c: #8F5A3C; position: relative; display: grid; place-items: center; min-height: 310px; overflow: hidden; padding: 42px; text-align: center; border-radius: 28px; background: radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%), linear-gradient(135deg, #fff, #fbfbfd); } .colorfly-gradient-text-card::before, .colorfly-gradient-text-card::after { content: ""; position: absolute; pointer-events: none; border-radius: 50%; filter: blur(2px); } .colorfly-gradient-text-card::before { left: 9%; top: 15%; width: min(330px, 48%); aspect-ratio: 1; background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%); animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite; } .colorfly-gradient-text-card::after { right: 7%; bottom: 6%; width: min(360px, 52%); aspect-ratio: 1; background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%); animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite; } .colorfly-gradient-text-card small, .colorfly-gradient-text-card p { position: relative; z-index: 1; color: #65616d; } .colorfly-gradient-text-card h2 { position: relative; z-index: 1; margin: 10px 0 12px; color: transparent; font-size: clamp(42px, 8vw, 96px); line-height: .92; background: radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%), radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%), linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a)); background-size: 220% 220%, 240% 240%, 280% 100%; -webkit-background-clip: text; background-clip: text; animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite; } @keyframes colorfly-gradient-text-shift { 0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; } 27% { background-position: 78% 18%, 28% 82%, 42% 50%; } 61% { background-position: 36% 92%, 86% 24%, 100% 50%; } 84% { background-position: 92% 48%, 18% 40%, 58% 50%; } } @keyframes colorfly-gradient-text-glow-one { 0%, 100% { transform: translate3d(0, 0, 0) scale(.92); } 42% { transform: translate3d(80%, 32%, 0) scale(1.12); } 72% { transform: translate3d(28%, 86%, 0) scale(.98); } } @keyframes colorfly-gradient-text-glow-two { 0%, 100% { transform: translate3d(0, 0, 0) scale(1); } 36% { transform: translate3d(-62%, -18%, 0) scale(.9); } 76% { transform: translate3d(-36%, -78%, 0) scale(1.12); } } </style>

Safety Orange Concrete Color Palette

Safety Orange Concrete Color Palette

Gradients

Color Roles and Usage Map

Brand identity

Buttons

Interface

Print Color Values

Palette Colors

Main (Brand) Colors

Support Colors

Neutral Colors

Export and Handoff

Export logo in seconds

Color tokens

Role tokens

JSON

Moving gradient background

Moving gradient text

Build your first color system

Palette workspace

Safety Orange Concrete Color Palette

Gradients

Color Roles and Usage Map

Brand identity

Buttons

Interface

Print Color Values

Palette Colors

Main (Brand) Colors

Support Colors

Neutral Colors

Export and Handoff

Export logo in seconds

Color tokens

Role tokens

JSON

Moving gradient background

Moving gradient text

Build your first color system