Bright Blue#2A99CF
Soft Coral#F28C59
Light Sky Blue#64B0E8
Light Warm Gray#DAD2C9
Muted Steel Blue#A1C6D9
Palette direction

Soft Blue Orange Color Palette

This color palette draws inspiration from the aquatic blues and warm, soft oranges of the image, creating a balanced and inviting brand system. The main colors combine bright blue and gentle orange tones for recognition and emotional appeal, while the support colors provide calming and neutral accents that support readability and interface clarity. The neutrals give a crisp clean background and deep text readability, perfect for versatile branding.

ComplementaryHealth Wellnessblueorangeaquaticfresh
palette-preview.example
Health Wellness color direction

Soft Blue Orange Color Palette

This color palette draws inspiration from the aquatic blues and warm, soft oranges of the image, creating a balanced and inviting brand system. The main colors combine bright blue and gentle orange tones for recognition and emotional appeal, while the support colors provide calming and neutral accents that support readability and interface clarity. The neutrals give a crisp clean background and deep text readability, perfect for versatile branding.

Logo contrast guide

Logo color pairings

Each column shows a usable logo color on a palette background, with contrast checked for clarity.

Logo Charcoal #2E2E2E
on Light Sky Blue #64B0E8

5.8:1 Strong

Logo Charcoal #2E2E2E
on Soft Coral #F28C59

5.6:1 Strong

Logo Charcoal #2E2E2E
on Pure White #FFFFFF

13.6:1 Excellent

Logo Pure White #FFFFFF
on Charcoal #2E2E2E

13.6:1 Excellent
Motion gradient

Gradient background

Built from the main brand color and one generated shade, so the effect feels modern without leaving the palette.

Business card

Printed materials without guessing.

A neutral card system with the logo color, contact text, and a restrained palette accent.

Avery Stone Palette designer avery@example.com colorfly.design
Mobile website

The palette has to survive the small screen.

A mobile landing page preview with logo, navigation, headline, CTA, content card, and chart color usage.

Health Wellness Soft Blue Orange Color Palette

The main colors use a complementary blue and orange pairing to create a recognizable and engaging visual identity that balances energy with calmness.

Gradient type

Gradient on text

A cleaner way to use the brand color as a digital accent without turning the whole interface colorful.

Analytics system

Dashboards need more than one pretty color.

Numbers, pie charts, bars, stacked bars, and lines reveal whether the palette can support real product interfaces.

Revenue$84.2k+18.4%
Retention72%Stable
Signals8Complementary
Audience split
Monthly growth
Trend line

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Bright Blue #2A99CF
HeadlineUsed for main titles and key messages.Bright Blue #2A99CF
LinkUsed for links and interactive text.Bright Blue #2A99CF

Buttons

Primary Button
Contrast4.24:1Large text
BackgroundBright Blue #2A99CF
TextCharcoal #2E2E2E
Secondary Button
Contrast5.61:1AA
BackgroundSoft Coral #F28C59
TextCharcoal #2E2E2E
Outlined Button
Contrast3.20:1Large text
BorderBright Blue #2A99CF
TextBright Blue #2A99CF

Interface

TextDefault readable body text.Charcoal #2E2E2E
Bg LightLight page or section background.Pure White #FFFFFF
Bg DarkDark page or section background.Soft Ivory #F6F6F6
IconSmall interface icons and marks.Light Warm Gray #DAD2C9
BorderCards, inputs, and component borders.Light Warm Gray #DAD2C9
DividerSubtle separators between content.Light Warm Gray #DAD2C9
OutlineFocus rings and emphasis outlines.Light Warm Gray #DAD2C9

Print Color Values

CMYK values are calculated from HEX by default. Adjust them only when preparing print materials.

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The main colors use a complementary blue and orange pairing to create a recognizable and engaging visual identity that balances energy with calmness.

PrimaryBright Blue

RolesLogo, Link, Btn Primary Bg, Btn Outlined Border, Btn Outlined Text, Headline

Bright Blue delivers fresh aquatic energy and a sense of trust, making it ideal for logos and calls to action.

HEX#2A99CF
RGB42, 153, 207
HSL200, 66, 49
CMYK80, 26, 0, 19
SecondarySoft Coral

RolesBtn Secondary Bg

Soft Coral adds warmth and approachability, balancing the palette with a friendly and inviting tone.

HEX#F28C59
RGB242, 140, 89
HSL20, 85, 65
CMYK0, 42, 63, 5
TertiaryLight Sky Blue

Light Sky Blue can be used for subtle highlights or secondary UI elements, supporting the primary blue without overwhelming.

HEX#64B0E8
RGB100, 176, 232
HSL205, 74, 65
CMYK57, 24, 0, 9

Support Colors

The support colors extend the palette with calming, subdued tones that reinforce clarity and hierarchy, enhancing usability without clashing with main colors.

Light Warm Gray

RolesIcon, Border, Divider, Outline

Light Warm Gray provides a soft neutral contrast for borders and icons while maintaining visual harmony with the main colors.

HEX#DAD2C9
RGB218, 210, 201
HSL32, 19, 82
CMYK0, 4, 8, 15
Muted Steel Blue

Muted Steel Blue serves as a gentle accent for headlines or less prominent text, complementing the brighter blues.

HEX#A1C6D9
RGB161, 198, 217
HSL200, 42, 74
CMYK26, 9, 0, 15

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

Pure White

RolesBg Light

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Soft Ivory

RolesBg Dark

HEX#F6F6F6
RGB246, 246, 246
HSL0, 0, 96
CMYK0, 0, 0, 4
Charcoal

RolesText, Btn Primary Text, Btn Secondary Text

HEX#2E2E2E
RGB46, 46, 46
HSL0, 0, 18
CMYK0, 0, 0, 82

Export and Handoff

Copy palette values, role tokens, animated gradient snippets, and structured handoff data for websites, design systems, and client work.

Export logo in seconds

Click to copy and go to Logo Export on myLogo.review to export your logo files in seconds.

Use when: you want to send this palette into myLogo.review.
COLORFLY_PALETTE_V2
{
    "format": "colorfly_palette_v2",
    "source": "colorfly.design",
    "colors": [
        {
            "name": "Bright Blue",
            "hex": "#2A99CF",
            "role": "main",
            "cmyk": {
                "c": 80,
                "m": 26,
                "y": 0,
                "k": 19,
                "source": "colorfly"
            }
        },
        {
            "name": "Soft Coral",
            "hex": "#F28C59",
            "role": "main",
            "cmyk": {
                "c": 0,
                "m": 42,
                "y": 63,
                "k": 5,
                "source": "colorfly"
            }
        },
        {
            "name": "Light Sky Blue",
            "hex": "#64B0E8",
            "role": "main",
            "cmyk": {
                "c": 57,
                "m": 24,
                "y": 0,
                "k": 9,
                "source": "colorfly"
            }
        },
        {
            "name": "Light Warm Gray",
            "hex": "#DAD2C9",
            "role": "support",
            "cmyk": {
                "c": 0,
                "m": 4,
                "y": 8,
                "k": 15,
                "source": "colorfly"
            }
        },
        {
            "name": "Muted Steel Blue",
            "hex": "#A1C6D9",
            "role": "support",
            "cmyk": {
                "c": 26,
                "m": 9,
                "y": 0,
                "k": 15,
                "source": "colorfly"
            }
        },
        {
            "name": "Pure White",
            "hex": "#FFFFFF",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 0,
                "source": "colorfly"
            }
        },
        {
            "name": "Soft Ivory",
            "hex": "#F6F6F6",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 4,
                "source": "colorfly"
            }
        },
        {
            "name": "Charcoal",
            "hex": "#2E2E2E",
            "role": "neutral",
            "cmyk": {
                "c": 0,
                "m": 0,
                "y": 0,
                "k": 82,
                "source": "colorfly"
            }
        }
    ]
}
END_COLORFLY_PALETTE

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-bright-blue: #2A99CF;
  --color-soft-coral: #F28C59;
  --color-light-sky-blue: #64B0E8;
  --color-light-warm-gray: #DAD2C9;
  --color-muted-steel-blue: #A1C6D9;
  --color-pure-white: #FFFFFF;
  --color-soft-ivory: #F6F6F6;
  --color-charcoal: #2E2E2E;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #2A99CF;
  --role-link: #2A99CF;
  --role-btn-primary-bg: #2A99CF;
  --role-btn-outlined-border: #2A99CF;
  --role-btn-outlined-text: #2A99CF;
  --role-headline: #2A99CF;
  --role-btn-secondary-bg: #F28C59;
  --role-icon: #DAD2C9;
  --role-border: #DAD2C9;
  --role-divider: #DAD2C9;
  --role-outline: #DAD2C9;
  --role-bg-light: #FFFFFF;
  --role-bg-dark: #F6F6F6;
  --role-text: #2E2E2E;
  --role-btn-primary-text: #2E2E2E;
  --role-btn-secondary-text: #2E2E2E;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "bright-blue": "#2A99CF",
    "soft-coral": "#F28C59",
    "light-sky-blue": "#64B0E8",
    "light-warm-gray": "#DAD2C9",
    "muted-steel-blue": "#A1C6D9",
    "pure-white": "#FFFFFF",
    "soft-ivory": "#F6F6F6",
    "charcoal": "#2E2E2E"
}

Moving gradient background

Copy the animated radial gradient background from the visualizer, with this palette already applied.

Use when: you want the hero gradient effect.
<div class="colorfly-moving-gradient-bg">
  <span class="colorfly-gradient-spark" aria-hidden="true"></span>
  <div>
    <small>Motion gradient</small>
    <h2>Gradient background</h2>
    <p>A moving brand gradient built from your palette.</p>
  </div>
</div>

<style>
.colorfly-moving-gradient-bg {
  --gradient-anchor: #2A99CF;
  --gradient-partner: #8AC7E5;
  --gradient-accent: #DAD2C9;
  --gradient-text: #000000;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 340px;
  overflow: hidden;
  padding: 42px;
  color: var(--gradient-text);
  border-radius: 28px;
  background:
    radial-gradient(circle at 20% 82%, color-mix(in srgb, var(--gradient-accent) 48%, transparent) 0 14%, transparent 42%),
    radial-gradient(circle at 84% 18%, color-mix(in srgb, var(--gradient-partner) 52%, transparent) 0 16%, transparent 46%),
    linear-gradient(135deg, var(--gradient-anchor), color-mix(in srgb, var(--gradient-anchor) 72%, black 18%), var(--gradient-partner), var(--gradient-anchor));
  background-size: 160% 160%, 180% 180%, 240% 240%;
  animation: colorfly-gradient-bg 10.5s cubic-bezier(.72, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg > div {
  position: relative;
  z-index: 1;
  max-width: 640px;
  text-align: center;
}
.colorfly-moving-gradient-bg::before,
.colorfly-moving-gradient-bg::after,
.colorfly-gradient-spark {
  content: "";
  position: absolute;
  z-index: 0;
  aspect-ratio: 1;
  border-radius: 50%;
  pointer-events: none;
  mix-blend-mode: screen;
}
.colorfly-moving-gradient-bg::before {
  left: -10%;
  top: -18%;
  width: min(520px, 72%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-partner) 88%, white 8%) 0%, transparent 66%),
    radial-gradient(circle at 68% 32%, color-mix(in srgb, var(--gradient-accent) 58%, white 10%) 0%, transparent 38%);
  opacity: .86;
  animation: colorfly-gradient-orb-one 11s cubic-bezier(.65, 0, .22, 1) infinite;
}
.colorfly-moving-gradient-bg::after {
  right: -12%;
  bottom: -24%;
  width: min(620px, 82%);
  background:
    radial-gradient(circle, color-mix(in srgb, var(--gradient-accent) 86%, white 6%) 0%, transparent 68%),
    radial-gradient(circle at 28% 72%, color-mix(in srgb, var(--gradient-partner) 62%, white 8%) 0%, transparent 42%);
  opacity: .78;
  animation: colorfly-gradient-orb-two 12.8s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-spark {
  left: 42%;
  top: 44%;
  width: min(360px, 54%);
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-anchor) 64%, white 12%) 0%, transparent 62%);
  opacity: .46;
  animation: colorfly-gradient-spark 9.2s cubic-bezier(.62, 0, .2, 1) infinite;
}
@keyframes colorfly-gradient-bg {
  0%, 100% { background-position: 0% 46%, 100% 24%, 0% 50%; }
  18% { background-position: 44% 88%, 58% 12%, 34% 22%; }
  39% { background-position: 86% 38%, 18% 74%, 86% 64%; }
  63% { background-position: 26% 16%, 84% 92%, 42% 100%; }
  82% { background-position: 68% 68%, 32% 30%, 100% 34%; }
}
@keyframes colorfly-gradient-orb-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  22% { transform: translate3d(78%, 22%, 0) scale(1.12); }
  47% { transform: translate3d(44%, 86%, 0) scale(.92); }
  72% { transform: translate3d(112%, 56%, 0) scale(1.2); }
}
@keyframes colorfly-gradient-orb-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1.08); }
  19% { transform: translate3d(-48%, -18%, 0) scale(.9); }
  53% { transform: translate3d(-92%, -62%, 0) scale(1.14); }
  79% { transform: translate3d(-22%, -86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-spark {
  0%, 100% { transform: translate3d(-12%, -8%, 0) scale(.84); }
  28% { transform: translate3d(52%, -34%, 0) scale(1.08); }
  58% { transform: translate3d(-44%, 38%, 0) scale(.96); }
  84% { transform: translate3d(20%, 28%, 0) scale(1.18); }
}
</style>

Moving gradient text

Copy the animated gradient text treatment from the visualizer, generated from the main and support colors.

Use when: you want gradient headline text.
<div class="colorfly-gradient-text-card">
  <small>Gradient type</small>
  <h2>Gradient on text</h2>
  <p>A moving text gradient built from your palette.</p>
</div>

<style>
.colorfly-gradient-text-card {
  --gradient-text-a: #2A99CF;
  --gradient-text-b: #4B6B7C;
  --gradient-text-c: #837E79;
  position: relative;
  display: grid;
  place-items: center;
  min-height: 310px;
  overflow: hidden;
  padding: 42px;
  text-align: center;
  border-radius: 28px;
  background:
    radial-gradient(circle at 14% 18%, color-mix(in srgb, var(--gradient-text-a) 8%, transparent), transparent 28%),
    linear-gradient(135deg, #fff, #fbfbfd);
}
.colorfly-gradient-text-card::before,
.colorfly-gradient-text-card::after {
  content: "";
  position: absolute;
  pointer-events: none;
  border-radius: 50%;
  filter: blur(2px);
}
.colorfly-gradient-text-card::before {
  left: 9%;
  top: 15%;
  width: min(330px, 48%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-a) 20%, transparent) 0%, transparent 68%);
  animation: colorfly-gradient-text-glow-one 8s cubic-bezier(.62, 0, .2, 1) infinite;
}
.colorfly-gradient-text-card::after {
  right: 7%;
  bottom: 6%;
  width: min(360px, 52%);
  aspect-ratio: 1;
  background: radial-gradient(circle, color-mix(in srgb, var(--gradient-text-c) 18%, transparent) 0%, transparent 70%);
  animation: colorfly-gradient-text-glow-two 9.5s cubic-bezier(.56, 0, .25, 1) infinite;
}
.colorfly-gradient-text-card small,
.colorfly-gradient-text-card p {
  position: relative;
  z-index: 1;
  color: #65616d;
}
.colorfly-gradient-text-card h2 {
  position: relative;
  z-index: 1;
  margin: 10px 0 12px;
  color: transparent;
  font-size: clamp(42px, 8vw, 96px);
  line-height: .92;
  background:
    radial-gradient(circle at 18% 50%, var(--gradient-text-b) 0 12%, transparent 38%),
    radial-gradient(circle at 82% 44%, var(--gradient-text-c) 0 14%, transparent 40%),
    linear-gradient(100deg, var(--gradient-text-a), var(--gradient-text-b), var(--gradient-text-c), var(--gradient-text-a));
  background-size: 220% 220%, 240% 240%, 280% 100%;
  -webkit-background-clip: text;
  background-clip: text;
  animation: colorfly-gradient-text-shift 6.2s cubic-bezier(.68, 0, .22, 1) infinite;
}
@keyframes colorfly-gradient-text-shift {
  0%, 100% { background-position: 8% 52%, 92% 42%, 0% 50%; }
  27% { background-position: 78% 18%, 28% 82%, 42% 50%; }
  61% { background-position: 36% 92%, 86% 24%, 100% 50%; }
  84% { background-position: 92% 48%, 18% 40%, 58% 50%; }
}
@keyframes colorfly-gradient-text-glow-one {
  0%, 100% { transform: translate3d(0, 0, 0) scale(.92); }
  42% { transform: translate3d(80%, 32%, 0) scale(1.12); }
  72% { transform: translate3d(28%, 86%, 0) scale(.98); }
}
@keyframes colorfly-gradient-text-glow-two {
  0%, 100% { transform: translate3d(0, 0, 0) scale(1); }
  36% { transform: translate3d(-62%, -18%, 0) scale(.9); }
  76% { transform: translate3d(-36%, -78%, 0) scale(1.12); }
}
</style>
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