Wine Red#722F37
Russet Brown#6B4B3A
Dark Beige#A99886
Light Beige#D9C9B3
Palette direction

Wine Red Brown Color Palette

This palette combines rich Wine Red and warm Brown as main colors, complemented by soft Dark Beige and Light Beige accents, providing a grounded yet elegant identity suited for versatile applications.

AnalogousFashion Beautywine redbrownbeigewarm palette
palette-preview.example
Fashion Beauty color direction

Wine Red Brown Color Palette

This palette combines rich Wine Red and warm Brown as main colors, complemented by soft Dark Beige and Light Beige accents, providing a grounded yet elegant identity suited for versatile applications.

Explore the color system
Logo contrast guide

Logo color pairings

ColorFly checks the palette colors against each other and suggests the clearest logo/background combinations.

Logo White #FFFFFFon Wine Red #722F379.6:1 Excellent
Logo Charcoal #2B2B2Bon White #FFFFFF14.2:1 Excellent
Logo Charcoal #2B2B2Bon Light Beige #D9C9B38.7:1 Excellent
Logo Charcoal #2B2B2Bon Dark Beige #A998865.1:1 Strong
Icon color
BackgroundWine Red#722F37TextWhite#FFFFFF
Primary Button9.65:1
AAA

Best for the main action users should notice first.

BackgroundRusset Brown#6B4B3ATextWhite#FFFFFF
Secondary Button7.80:1
AAA

Useful for softer choices and secondary paths.

BackgroundLight Beige#D9C9B3TextWine Red#722F37
Outlined Button5.95:1
AA

Good for lower-emphasis actions on light surfaces.

BackgroundLight Beige#D9C9B3TextWine Red#722F37
Text Button5.95:1
AA

A quiet action for links, navigation, and inline decisions.

Palette composition7 colorsAnalogous color relationship
9:41Wine Red Brown Color Palette Color role balance
Analogous system
60% DominantNeutrals

Backgrounds, large surfaces, whitespace, and reading comfort.

30% SecondarySupport colors

Sections, secondary UI, illustrations, and repeated brand moments.

10% AccentMain colors

High-attention moments like primary actions and memorable highlights.

CWine Red Brown Color PaletteFashion Beauty brand direction ColorFly.design
Strategic palette preview
Why it works

A usable
color system.

The bold Wine Red and deep Brown work together as main colors creating a warm, sophisticated core, with Wine Red bringing vibrancy and Brown grounding the palette.

Clear roles create a consistent brand experience.

Color Roles and Usage Map

Assign existing palette colors to brand, typography, and interface roles.

Brand identity

LogoUsed for logo marks and core brand symbols.Wine Red #722F37
HeadlineUsed for main titles and key messages.Dark Beige #A99886
LinkUsed for links and interactive text.Wine Red #722F37

Buttons

Primary Button
BackgroundWine Red #722F37
TextWhite #FFFFFF
Secondary Button
BackgroundRusset Brown #6B4B3A
TextWhite #FFFFFF
Outlined Button
BackgroundWine Red #722F37
TextWine Red #722F37

Interface

TextDefault readable body text.Charcoal #2B2B2B
Bg LightLight page or section background.Light Beige #D9C9B3
Bg DarkDark page or section background.Light Beige #D9C9B3
IconSmall interface icons and marks.Dark Beige #A99886
BorderCards, inputs, and component borders.Dark Beige #A99886
DividerSubtle separators between content.Dark Beige #A99886
OutlineFocus rings and emphasis outlines.Dark Beige #A99886

Palette Colors

A compact view of the brand, support, and neutral colors that make up this system.

Main (Brand) Colors

The bold Wine Red and deep Brown work together as main colors creating a warm, sophisticated core, with Wine Red bringing vibrancy and Brown grounding the palette.

PrimaryWine Red

RolesLogo, Link, Btn Primary Bg, Btn Outlined Border, Btn Outlined Text

Wine Red conveys passion and sophistication, making it an impactful and memorable brand anchor.

HEX#722F37
RGB114, 47, 55
HSL353, 42, 32
CMYK0, 59, 52, 55
SecondaryRusset Brown

RolesBtn Secondary Bg

Russet Brown adds warmth and reliability, balancing the vibrancy of Wine Red with an earthy tone.

HEX#6B4B3A
RGB107, 75, 58
HSL21, 30, 32
CMYK0, 30, 46, 58

Support Colors

Soft Dark Beige and Light Beige extend the palette with gentle, low-saturation tones that reinforce the warmth and provide subtle contrast for interface elements.

Dark Beige

RolesHeadline, Icon, Border, Divider, Outline

Dark Beige complements the main colors with a muted warmth that supports readability and visual hierarchy.

HEX#A99886
RGB169, 152, 134
HSL31, 17, 59
CMYK0, 10, 21, 34
Light Beige

RolesBg Light, Bg Dark

Light Beige provides a soft, inviting background that brightens the overall palette without overpowering the rich main colors.

HEX#D9C9B3
RGB217, 201, 179
HSL35, 33, 78
CMYK0, 7, 18, 15

Neutral Colors

Utility colors for backgrounds, text, borders, and balance.

White

RolesBtn Primary Text, Btn Secondary Text

HEX#FFFFFF
RGB255, 255, 255
HSL0, 0, 100
CMYK0, 0, 0, 0
Ivory
HEX#F5F0E6
RGB245, 240, 230
HSL40, 43, 93
CMYK0, 2, 6, 4
Charcoal

RolesText

HEX#2B2B2B
RGB43, 43, 43
HSL0, 0, 17
CMYK0, 0, 0, 83

Export and Handoff

Copy palette values for design systems, websites, and client handoff.

Color tokens

Use these in CSS when you want every raw palette color available by name. Best for websites, landing pages, and design system variables.

Use when: you need the actual colors.
:root {
  --color-wine-red: #722F37;
  --color-russet-brown: #6B4B3A;
  --color-dark-beige: #A99886;
  --color-light-beige: #D9C9B3;
  --color-white: #FFFFFF;
  --color-ivory: #F5F0E6;
  --color-charcoal: #2B2B2B;
}

Role tokens

Use these in CSS when colors are assigned to practical jobs like text, buttons, borders, links, and backgrounds.

Use when: you need UI roles, not just swatches.
:root {
  --role-logo: #722F37;
  --role-link: #722F37;
  --role-btn-primary-bg: #722F37;
  --role-btn-outlined-border: #722F37;
  --role-btn-outlined-text: #722F37;
  --role-btn-secondary-bg: #6B4B3A;
  --role-headline: #A99886;
  --role-icon: #A99886;
  --role-border: #A99886;
  --role-divider: #A99886;
  --role-outline: #A99886;
  --role-bg-light: #D9C9B3;
  --role-bg-dark: #D9C9B3;
  --role-btn-primary-text: #FFFFFF;
  --role-btn-secondary-text: #FFFFFF;
  --role-text: #2B2B2B;
}

JSON

Use this structured palette data in apps, generators, plugins, or tools that need to read the palette programmatically.

Use when: a developer or app needs data.
{
    "wine-red": "#722F37",
    "russet-brown": "#6B4B3A",
    "dark-beige": "#A99886",
    "light-beige": "#D9C9B3",
    "white": "#FFFFFF",
    "ivory": "#F5F0E6",
    "charcoal": "#2B2B2B"
}
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